Stop All Prospecting Today!

How much time do you or your sales staff spend looking for new prospects rather than developing a stronger relationship with your best clients?

At this point I typically hear “I’ve already gotten my current clients to buy, it’s time to move on to the next prospect!”

OK, but how do you get that next prospect?

There’s […]

Building Strategic Alliances To Grow Your Business

A strategic alliance is when your company enters into a loose partnership with another business to help each other make extra profits.

Here are four strategies for building effective strategic alliances:

Define your target market. This is a fundamental when it comes to any form of marketing. Failure to define your target market will result in […]