Let’s just assume, for the sake of making a point; that you have opened up a Dunkin Donut drive-thru on the side of a busy road. The outlet looks great. It is bright and visible with a signboard pointing towards it and the location is strategic. The road has a lot of traffic influx […]
The simple truth is that most entrepreneurs are not that interested in managing people. They started businesses because they had a good business idea, and that’s where they want to spend their time. Of course, another truth is that no business will be sustainable if its people are not well managed. The good news […]
Beating the odds and achieving success is something that only the most hard working and determined individuals end up doing. There are examples of numerous entrepreneurs who faced tons of adversity and came out even stronger, with their stories later being taught in schools and colleges. They defied odds, preserved, held on to their […]
I have worked with two clients this week, helping them to set their marketing plan for 2016. It occurred to me that we used the same six step process and so I thought I would share it in this blog.
Step 1 – This is the step that, in my experience many businesses miss out […]
One of the biggest challenges in any business is the management of cashflow. In fact, the two most common complaints I hear of are cashflow and marketing.
Cashflow is, however, purely a symptom within a business – and it’s wise to consider the causes. Often, one of the major causes is the lack of budgeting […]