Phil Lechter Bio
Phillip co-founded Pay Your Family First in 2008 and through its efforts has served thousands of teens through innovative, thoughtful and easy-to-understand financial literacy and entrepreneurship programs designed to be immediately applicable in the real world. Pay Your Family First teaches the practical skills that give every teen the self-assurance to manage their money AND make their own money through entrepreneurship. From spring of 2007 until winter of 2009 Phillip co-founded and operated Community First Financial (CFF), a residential mortgage company with a single mission…to transform the mortgage industry from a transaction-based interaction to an educational learning experience. He managed 10 employees and created the innovative marketing concept, Teacher A+ Home Buying Program which matched teachers and other public servants, including fire fighters and police officers, with qualified real estate professionals whose focus was to educate. In the first 6 months the Teacher A+ home buying program connected over 300 Arizona teachers with teams of professionals that walked them through the home buying process. In the winter of 2009, Phillip facilitated the merger of his team and program with a national mortgage bank in an effort to expand its reach to better serve communities on a national level. Prior to co-founding CFF, Phillip served the Rich Dad Company for 7 years as Chief Communications Officer, where he built and lead a team of 5 direct reports and 12 employees with a focus on rapid acceleration of strategic partnerships including 78% revenue growth for the coaching division (From $ 6.5 Million in 2004 to $12 million in 2005) as well as growing the Rich Dad community database from 100,000 to over 1 million in 3 years. Phillip maximized the following acquisition strategies: seminars, direct response TV, direct response email and direct mail, viral and referral programs, an online affiliate program that generated over $40,000 a month in gross revenue, online banner advertising and SEO, publishing, print advertising, radio advertising and new strategic partnerships. He was also responsible for offline and online community retention programs including the creation of organic clubs that grew to over 2000 registered clubs in 2 years, interactive blogs and forums, new product development, coaching programs, game facilitation programs, communications strategies, and online web subscriptions. Along with Phillip’s duties as CCO, he was responsible for training coaches, seminar leaders, club leaders and individuals how to teach the Rich Dad principles and how to play the CASHFLOW® game. From 1999 to 2000, Phillip served as General Manager for Alliance Capital Corporation where he was responsible for the training, hiring, lead generation and daily sales management for both the Phoenix and Los Angeles offices. During his time at Alliance, Phillip managed a team of 18 sales executives and created continuous education and accountability programs for the sales team that increased sales results by 25% and decreased sales team attrition by 75% compared to previous years. Phillip and his wife Angela reside in Phoenix, Arizona and are the proud parents of 2 boys, Kristian (16) and Dylan (4). In his spare time Phillip cherishes coaching youth sports including high school football and being outdoors at our family ranch (http://www.cherrycreeklodge.com).
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Phillip Scott Lechter is an accomplished business owner, financial literacy advocate, business coach, real estate investor, educator, husband and father. He is owner of ActionCOACH of North Scottsdale as well as president and co-founder of Pay Your Family First (YOUTHpreneur) – an organization focused on providing financial literacy and entrepreneurship education to teens and families. He is also co-creator of ThriveTime for Teens, a money & life reality game.