The number of business owners and executives that have taken a business coach as their mentor is growing exponentially. In Winchester Virginia, in the beautiful Northern Shenandoah Valley, Action Coach Rene Hollebrandse has been growing his clients businesses with dramatic results.
How is that possible?
Rene likes to point to five essential things that small businesses in particular tend to ignore:
1 Alignment
The personal goals of the owner are often not in sync with the goals of the business, the goals of the business partners, the employees and the views of the customers. Imagine a tire with 4 ropes and 4 people pulling in 4 different directions. The tire will be stretched and stretched, but not move much. The same is true for non aligned businesses.
The personal goals of the owners can be unclear, if there are business partners they might not feel the same drive and motivation, they might even have different goals. Employees sometimes are unaware of the company goals, and so on.
The result is a lot of effort pulling the business in all type of different directions.
Is your business in Alignment?
When Rene starts coaching a business, the first thing to do is to do a business alignment. Get all the energy, from your life's goals to the entire company and its stakeholders flowing in one direction!
2 A practical ACTION plan
Some businesses have business plans into place, although often they were made once, then put into a drawer and forgotten. But based on a business plan, there ought to be an Action Plan, a practical plan that step by steps drives the business to improve itself, every week...
It is great that a business has goals, but only an Action Plan will tell HOW the business is going to achieve these goals on a week by week basis.
Does your business have an Action Plan?
Rene's clients have to make an Action Plan, every 90 days. This is done at an event called 'growth club' - and it is done as a workshop that Rene presents which is sponsored by the local chamber of commerce. www.regionalchamber.biz/
Businesses that have a plan outperform businesses that do not have one. So where is your business?
3 Regular meetings and feedback
Does the team in your business meet weekly to check where they are compared to the Action Plan? Do team members get regular feedback? Does the business owner get regular objective feedback on how things are going? Are regular performance reviews in place?
How many business owners do you know have a process in place to improve themselves, their lives, and their business?
Rene meets his clients every week to push them beyond what they think is possible. After all, isn't that what you expect from a coach?
4 To Measure Everything with simple KPI's
What you do not measure, you cannot improve. It is that simple. It is one of the reasons why an estimated 75% of marketing dollars is wasted. It is one of the main reasons why businesses stagnate. Why team output does not improve. Some business owners are afraid of numbers, think that their business is unique. And then they are outperformed by their competitor and don't know why.
The rule is simple. Measure everything!
Yes, within reason, and when you just start, you focus on the main things. But in the 100,000 businesses that have been coached by the ActionCOACH system, and in millions of businesses outside of the system, it is proven over and over again that just the act of measuring what you do, will give a significant improvement. The figure of an average of 10% improvement is often used. Imagine that, having a 10% higher sales rate, a 10% higher efficiency, a 10% of everything... The compound effects of all these higher rates will improve the profit level dramatically.
Does your business have Key Performance Indicators in place to measure everything?
Rene teaches what the most important KPI's are that you need to track, and will provide the templates to help you out. Running a business by numbers is what it is all about.
5 Having the right balance between Time Investment and Time Spending
How many hours do you spend working IN the business, versus ON the business? And how is that true for your team? How often do you go home at the end of the working day, tired because you have been so extremely busy, but... you cannot remember what on earth did eat your time.
So many business owners spend their time, and forget that in order to make real money, and to gain time to spend outside of your business, you have to INVEST your time.
Imagine this, a person that can reach 80 years of age, has had 4000 weeks of life to live.
Is time in your company spend wisely? Do you work IN, or ON your business?
That is why time management is one of the essential areas that a business mentor like Rene will work on.
Your business needs to work without you!
Rene: "My clients who took me on as their mentor will start implementing these 5 things - results then follow, with an ROI that is positive within 3 months. Winthin a year several clients started to have record breaking results."
You want to know what a business coach does? The answer is simple: pushing a business owner beyond the point where they would stop if left to their own devices. This video clip explains it best: www.youtube.com/watch
To view a copy of the article, click here.
Rene's clients improved their profit margins by on average 35%!!!
Are you working longer hours than you want to or ever thought you would be?
Do you want to regain the vision and dream that led you to forming your own business in the first place?
What would you do to regain control of your life and spend more time with family and friends?
I am a certified Business Coach with ActionCOACH, the World’s #1 Business Coaching Franchise (Entrepreneur Magazine, Jan. 2004 & 2005).
As your coach, I will be working with you in five key areas. The emphasis on each area depends on your needs, the type of business you have, and your goals. The key areas are: Sales; Marketing and Advertising; Team Building and Recruitment; Systems and Business Development; and, Customer Service.
My goal is to help small business owners, such as yourself, spend less time working in your business and more time working on your business. In the end, you'll be spending less total time working and will be making more money. I’d also like to help you put the FUN back in your business and your life.
As a small business owner myself, I know what it is like to worry about the day-to-day survival of the business and making the amount of money needed to run my business and personal life. I understand what it’s like to put in long hours and wonder what happened to the dreams and vision I had for my life and future.
I am here to help you change all of that. We will work together to redefine your dreams and vision, and then we will put into place the necessary systems, strategies, and tactics that will allow you to turn your business venture into a thriving, successful one.
We define a successful business as: a commercial, profitable enterprise that works without you. As your Business Coach, I will function as an unreasonable friend who tells it like it is and keeps you working on the path toward your dreams.
There is no time like the present, right now, to get started on your dreams and goals. If you are ready to move your business to the next level, contact me today for a FREE, NO OBLIGATION consultation. Find out how you can change the way you do business to achieve the results you deserve!
P.S. If you are a business owner, the first step to getting your business going is to take the "Business Health Check." Click here to get started.
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