Action Business coaching flash

Read and hear what others have to say about working with Simon Williams and ActionCOACH.


 

Sunrise Medical has worked with Arrivista for only 10 months, but what a difference they have made in a short period of time.Simon and Vel Williams have assisted us in securing a contract with a major high street retailer, providing sales training so that our sales team is now eagerly reversing a declining sales line.
A better focused marketing team are actively pursuing leads along with our business partners and dealers.Setting up an internal sales team that are now proactively calling customers to maximise their business opportunities with Sunrise.

I would highly recommend Arrivista to any business owner to help provide a structured idea tank of business solutions.
 
Jim Barratt VP Commercial Op’s UK & Australia Sunrise Medical  
 
 
I’ve been working with Simon for over a year now, and I believe this has been a significant factor in both the success of BEKO UK and of my own development.
Initially Simon helped me to get focussed on the needs of the business, and to clarify in my own mind what the priorities should be. Simon has helped me to create a leaner, more effective and happier business than we had before, guided by strong and clear principles.
Working with me and my team, he has introduced subtle changes to our approach which have, when taken together, resulted in a much more coherent and profitable concern. A key requirement of any business coach is the ability to challenge the status quo (Apologies to Francis Rossi and co!) and to develop a rapport with the client- Simon does both things with humour and good grace- he is an extremely effective communicator. 
I still meet regularly with Simon, and these meetings always give me a fresh insight into my business and drive to continue to evolve the way we interact with our customers. Simon has a vast experience of business which he is able to deliver to his clients in small, easily digestible morsels of information.
If you are looking to be challenged, motivated or even if you simply want to see your business with new eyes, I heartily recommend Simon Williams to you.
 
He may be Welsh but he’s not all bad.
 
Richard Spires Dip CAM Northern Europe Area Manager, BEKO Technologies.
UPDATED TESTIMONIAL MAY 2009
 
Testimonial for Arrivista Limited 2008
BEKO develops manufactures and sells components and systems worldwide for an optimised compressed air quality.
We have been working with Business Coach Simon Williams since November 2007 and have built a strong relationship; we have experienced benefits on a number of different levels.
Although already successful, we are now a better organised, more focused business, using our time effectively. Specifically within the sales team we now manage our opportunities better and the group generally is more motivated and able to prioritise actions.
On a personal level I now work more ON the business rather than being involved with the day to day mechanics. Coaching has clarified my view on what needs to be done. Much of what I have learnt I have cascaded down the organisation and as a result we are all beginning to realise our full potential. 
Simon also helps by critiquing specific initiatives we are putting in place. He recently helped to re-work an advert we were placing where we traditionally received in the region of 5 responses. In this instance we had 22 replies.
 
In terms of results, we have just enjoyed a record month, with profitability up by almost 20% and revenues having increased by a third on this time last year. Importantly, I find that I actually enjoy my work more, and have created a set of personal objectives which have given a clearer focus to my activity outside of my business.
I recommend Action coaching highly.
 
Richard Spires Dip CAM General Manager, BEKO Technologies Ltd
 
 
Action Coach Simon Williams has provided Bird and Co with priceless business coaching helping us to implement a ‘10 x 10’ marketing system which is now creating plenty of leads which we are converting into orders. We now have a structured approach to building our business through ‘5 Ways’ which is working wonders.

If you are struggling with gaining leads, your selling skills, building your business or even understanding your financials then 1 to 1 sessions with Simon Williams will be the best business investment you will ever make.

Craig Bird Managing Director, Bird and Co Creative Design Ltd


When a colleague first suggested that we meet with a business coach, I was very much of the attitude ‘Why would we need one of those for? We know what we are not doing and we know what we need to do to improve’ but I was sufficiently interested to meet with Simon for an initial review. I should also add that I went to the meeting somewhat sceptical as my view is that anyone can buy a franchise and profess to be an expert! Following the meeting with Simon I became much more interested in hearing what Action Coach could offer us and we agreed to a follow up meeting. At that meeting I decided to give it a try and signed up for Profit Club and Growth Club which have both been hugely valuable and certainly an investment in the business not an additional cost!
Keith Townsend Managing Director, Agility UK Ltd.
 
When it was first suggested that the assistance of a business coach may be just what our business needed, our immediate thoughts were twofold: firstly, how on earth would be able to afford a business coach? Secondly, how on earth would we find time to put into action any additional work, recommendations and proposals that would clearly arise from the appointment of a business coach? We were in the traditional mindset that there were not enough hours in the day to devote to what we already have to do, very little personal time not troubled by thoughts of work issues, and so how would we possibly extend that and have any chance of a modicum of life outside of work?
 
Therefore we began with a certain amount of trepidation... soon to be soothed by the calm but confident approach of Simon Williams! Simon seemed to be able to sense our fears and hesitancy and help us to cross the bridge between just coping in our original ‘pre-Action’ existence into now dealing full on with the range of business issues ahead of us. The level of involvement in itself has paid dividends for our business, the knowledge that someone with a high degree of business acumen and a genuine interest in our market and the position we hold within in, is taking an active part in our world, is incredibly supportive.
 
We have grown the business over 14 years from a very small partnership, a two person sales agency, using very measured steps, gaining momentum and now running two inter-related limited companies. Our situation is rather unusual and completely dependent upon the personal and continued involvement of the two of us, in order to fulfil the demands of the agency agreements we hold. Finding a way through this to forge a solid business foundation for the onward growth and development of the company, to an eventual position of our being able to sell it, retire from it or whatever, has for a long time been a troubling question for us. With the guidance and education we are now undertaking, we are beginning to see opportunities and solutions to the problems, which just seemed to be a recurring nightmare for us. It has also brought into sharp focus that we have only to date succeeded in creating jobs for ourselves and for our employees … we don’t own two companies and work on them, we work ‘for’ two companies that we happen to own. We know that we have to continue to develop and change this focus and are happy to be doing so with the invaluable guidance that Simon and Action Coach has offered to us. We are only at the beginning of our journey, but we like the picture we see on the horizon. 

Jill Wark & Martyn Lewis, Directors, LewisWark (Malvern)


So you think you know everything about business do you?

What do I think personally of Action Coach?

Every business owner needs some degree of input from Action, don’t deny it, we all need some help from time to time; you’re not perfect even if you think you are.

Starting our own business was our dream and passion; we thought that we had the experience and knowledge to make it a success.

Little did we know how much we did not know and thought we could take on the world? Our passion was there as well as our great belief but we had come to a crisis point, how much more money would we have to inject in the business to survive. If I said none you would think that I was telling lies. But the answer is very little.
Could we continue the way we were going…………………. Absolutely not.

The thought of our first meeting with Simon Williams was frightening. Was he going to tell us that our business was not worth it he could not help us and so shatter our dreams?

Quite the opposite , he questioned us and we embarrassing told him what little information we could, he agreed that we needed to take action and quickly but the great thing was he said that we were not far away and with some damn hard work we could turn our business in to a profitable success, why….. Because we were passionate with the desire to succeed and we believed in our dreams.

Six months on and the investment has been well worth it, in fact I can say it has honestly saved us from ruin. We have taken his help and used it wisely to turn things around in a very short space of time. We are working hard to put in to place all the tried and tested methods that thousands of successful business all over the world uses to make a successful business. Every day every week we learn more and more but most of all it has been immense fun and we have met some great inspirational people. Life is to enjoy, let Action Coaching help you to reach your dreams and enjoy the process you will never look back but if you don’t use their success I can guarantee you that someday you will live to regret that choice. Can you afford not to………….. I don’t think so………..


Rob & Clare O’Neill O’Neill Kitchens



After feeling that I had hit a bit of a brick wall, I had begun looking for advice on how to take my business to the next level. Simon was recommended to me by a mutual client and whilst I was initially sceptical of what I might get out of coaching, my fears were completely unfounded.
The Action Coach system provides easy-to-implement strategies which if followed correctly will provide the same level of success achieved by myself and many others. Working with this globally-proven system, complimented by his own real-world experiences, Simon is transforming my business and taking it to places I never imagined reaching. His approach is logical and sensibly paced, but he’s never afraid push me along when I’m slow to move – a major point for me. The face-to-face and phone-based sessions are hugely thought-provoking, and will challenge you to take action to make change happen. It’s elevating my business into new market places, bringing in more and better customers and driving me ward the lifestyle I deserve.
 
If you’re looking for guidance on how to go forward and take your business to new levels, I can unquestionably recommend Simon and the ActionCOACH system. You have nothing to lose and everything to gain from this. You might surprise yourself with what you can achieve – I did!
 
Michael Cutter Managing Director, Centurai Limited


Follow-up on initial Testimonial for Simon Williams, Action Coach 

Centurai provides tailored solutions to streamline processes. We ensure business users get the most out of their IT Systems and web usage.
We have now been working with Simon Williams of Arrivista for 5 months and I am please to confirm we have built a warm and highly constructive relationship. 

During this period we have focused on a number of key areas including: 

1. better, structured use of time.
2. How to differentiate and package our business offerings
3. Ensuring the right terms are in place, to ensure a growing, positive cash flow.
4. How to market the business
5. Development of Professional sales skills 

We are delighted that our monthly revenues have increased by over 50% during this period. Even more pleasing is that Cash flow has improved at an even better rate. There is more money coming into the business and we can now forecast with much greater certainty exactly when future payments will be made.
We are now in the process of recruiting additional staff, whilst looking for new premises.

Michael Cutter, Managing Director Centurai limited



Since starting my own business I have set goals that I wish to achieve in terms of growth, income and retirement. But when you are self-employed, sometimes the goal posts cloud over through lack of guidance and direction.

Simon Williams has changed that. He has a quiet but firm manner which I find reassuring and I have every confidence that he will assist me in realising my business goals. I feel comfortable enough to have referred colleagues to him knowing that he will improve their business, and their life, if they are prepared to listen to his advice.

Why not see what he can offer you! You have nothing to lose and everything to gain!

Tim Adams Utility Consultant
 
 
6 things we like about Simon Williams, our business coach, and the Action Coach approach:

1. Fun
2. Informative
3. Makes making sense of business easy
4. Motivating
5. Shows importance of work / life balance and what can be achieved when you get it right
6. Opportunity to meet other business people.

Julie Mason, Company Secretary, DataScan Limited


1. The bi-weekly coaching sessions keep us on track, motivated and focused on our objectives.
2. Objective setting.
3. The 'new' way to do business
4. The support: ongoing, business and personal
5. Reading material: inspirational!
6. Meeting likeminded business people.

Paul Mason, Managing Director, DataScan Limited 
 
 
As the Director of Stuart HR I have received firsthand the benefit of Simon William’s knowledge and expertise. Like many others I was very sceptical of a Business Coach because I didn’t really understand their value – now I can tell you, he listens to where I want to be and where I want my business to be and helps create a solution to get me there!
Simon genuinely puts you at ease whilst keeping you focused on what it is you are trying to achieve. Yes, he makes you answer questions about your business that you really should have thought of but have not. In taking me out of my comfort zone Simon has always been professional and never critical and I have always felt in control as to the direction my business will take from his great advice.
My old adage as a HR professional is; if you haven’t got the skills recruit them! If you are not a sales or marketing expert, financial director or strategist within your business – then I suggest you hire in Simon Williams of Action Coach.
Kirstie Stuart Director Testimonial from Stuart HR Consultancy Ltd  

I first met Simon at a breakfast networking meeting and was immediately impressed by his approachable manner and vast business knowledge. Since we met I have been able to build not only a business relationship with Simon but also a friendship founded on trust. Through his guidance, Simon has essentially turned my rather haphazard marketing strategy into a manageable, measurable campaign.
 
Simon uses his skills to great effect in helping business people set goals to aspire to and then, with his advice and setting of monitored milestones, achieve those goals. He always looks for opportunities to forge working relationships with SMEs who can help his clients achieve their goals sooner.
 
With his business knowledge and experience, enlist Simon as your business coach to empower you to take your business to the next level.
 
Andy Noble WSI Internet Business Consultant
 
A couple of months’ ago, we seemed to have hit a brick wall in our pub business.
By coincidence, we received a phone call from Simon Williams, Action Coach. He listened to our problems, visited us for a more in-depth discussion and with his experience, professionalism and positive attitude we realised that he was the person to help us.
 
We are now working with Simon on our mission to own a profitable, smooth-running, commercial operation. At the same time, we are having fun!
 
Simon is the guy everyone in business should work with to help them achieve their goals…………...and more!
 
Ros and Richard The Red Lion


After speaking with Simon for the very first time I realised he had an amazing passion for all businesses. He has an amazing confidence that he can help any business as long as the owner is open minded and  wanting to take their business to the next level.

As the owner of Tromans Family Eyecare, I realised that although we were doing fairly well, the potential the business had was not being exploited.

Simon has given me not just the knowledge but the confidence to apply it myself. That is what Acton Coach is all about.

I would advise the owner of a business to at least talk to Simon just to realise how enthusiastic and helpful he is.

Andrew Downie Tromans Family Eyecare
.


I have worked my business successfully for over 15 years. Whilst the business was doing well, I had come to the point where I was getting very frustrated that we were not driving the business up to the next level, quickly enough for me. My plan is to be able to exit out of the business having achieved my goals within the next 5 years. Having acknowledged what I needed to do to achieve my goals I decided on an approach and a number of changes. One of my changes was to add a business Coach to my new business strategy.

I met with a number of Coaches from various companies, however - I felt an immediate connection with Simon - something I did not feel with the others.

I find Simon Confident, approachable, professional and openminded. I was impressed with his honesty that he would only work with open minded people he felt he had a connection with, and not just anyone who would sign up with him.

We are currently working on the strategy to achieve my goals. I highly recommend Simon as a Business Coach.

Gerd Kimber Independent Financial Advisor and Business Consultant.


Many thanks for your suggestions about us providing a ‘menu of service offerings’ with associated pricing. This has enabled us to attract a leading life coach, with some high profile clients, who is now promoting a wide range of new services, based on what we are able to provide. 

Robert Rainbow Supporting Services Limited


Thank you very much for the hospitality you showed me today. I felt very comfortable and very welcome.
I was also very impressed by the Action offering. Not only that, I have in reality met many coaches who have left me with differing levels in terms of being impressed. I am enormously impressed by Simon, with or without the ‘Action’ banner.
If I can get started I think we can do business.

Nick Hannant, Managing Director, SAMOS.

Thank you so much for your generous support last night, the feedback has been overwhelmingly positive.
...................... Overall a great success due in no small part to your help advice and input.
 
Colin Hornsby Bromsgrove & Redditch Pages

 
I would like to say thank you for the time you have given the club recently and that it was a real pleasure to meet you both.
We look forward to being in touch as we could learn more from you.
I think my production of marketing material has improved because of your comments.
Vel has been an inspiration too and such a lovely lady, I really enjoyed her company.
 
Lynn Gardner,Worcester City Football Club
 
 
Dear Simon and Vel
 
I think it was back in October that Alan and I attended the event at the Jade Gardens, Redditch where you gave such an excellent presentation.  Our guests were Nigel and Liz.  You asked us all to write down something we intended to achieve.  Liz and I met for the first time that night, but discovered that we both wanted to do the ‘Playtex Moonwalk’ – a 26 mile walk around London, at night, in aid of breast cancer.  So, we wrote it down.
So IT IS ALL YOUR FAULT that I am currently packing spare socks, track suit bottoms, sports drink, jelly babies and pink feather boa (to decorate the bra) in a rucksack and getting ready to meet Liz and travel to London for the 2009 Playtex Moonwalk.  In the early hours of tomorrow morning I shall be blaming my sore legs and tired, aching feet on YOU!
Seriously, thank you so much for spurring us on to do this.  It has meant finding a great friend in Liz, getting fitter, losing weight, discovering a love of walking that I will never lose, finding some stunningly beautiful Cotswolds walks for our training and looking forward with some nerves, but mainly excitement, to a great day and night. 
I will let you know how we get on and send you the photos.
Warm regards and thanks
 
Sue Matthewman      
 
          
1:1 Case Studies 
          
 
Better Sales and Bigger Business: Hiring a Business Coach helped a mobility company win back market share
 
The challenge of growing the stature of a company involves many obstacles and defining the most direct and productive plan is the key factor. 
 
There are many viable companies providing goods and services, either directly to the consumer or through a mediator, who deliver an excellent commodity and yet fail to maximise the market potential. How should every business arrive at the optimum sales effort ? One can look at the areas of recruitment, organisational structure, marketing plan, improving levels of customer service and so on. Lack lustre efforts in any of these areas can impede business development, but obtaining an objective view on the business, and then implementing change, is fraught with challenges.
 
The UK division of Sunrise Medical provides UK dealers, the National Health Service (NHS) and private customers with high quality wheelchairs and mobility devices. The company both manufactures homecare products, and supplies popular brands like ‘Quickie’, to help improve the quality of living for those with disabilities. Despite the demand for products supplied by Sunrise Medical, being an integral part of the healthcare sector, the company still aspired to achieve greater market presence.
 
Jim Barratt, VP of Commercial Operations for Sunrise Medical UK and Australia, reviewed the performance of the business and established that in order to move forward successfully one principal factor must be addressed:  a lack of organised sales planning which was holding back the momentum required to maximise the potential. Barratt made a great move – he contacted ActionCoach and soon hired Simon Williams back in 2008.
 
After evaluating the existing processes, Williams identified various areas that immediately could be changed to improve outcome.
 
  • Lead generation – they worked together to develop strategies to improve this,
Barratt was delighted – “Williams brought in tools that both external dealers and the NHS could use to their advantage”
  • SalesRich Seminar – Williams encouraged Sunrise to send the sales team on the trusted ActionCoach sales course, where over a period of two and a half days, he demonstrated to the team how they could prioritise time management, improve their sales conversion rates, apply powerful negotiation techniques and greatly improve team motivation
  • Revenue projections – Williams helped to guide Sunrise in re-evaluating their revenue projections, setting realistic targets that were achievable. The previous concept of setting over-ambitious targets had actually had a negative effect on the morale of the sales team.
  • Incentive programme – together a programme was devised to encourage the sales team to meet goals. This programme is available to the customer support team also, who now proactively look for add-on and up-grade sales. This brings a new revenue stream to the business that requires limited investment for this additional profit
 
Results have been derived from day one, and the transformation of what was a stagnating sales situation has been exciting to both oversee and take part in.
 
Williams reported – “Sales people lacked a view of where the company was going, how it could best meet the needs of key dealers and hence properly differentiate itself”
 
Once the ActionCoach skills were implemented into the team, the level of confidence grew significantly. This in turn led to the sales team being able to coach dealers on how to promote their products to the best effect – it was a self-perpetuating situation. Williams provided guidance for the design of the company’s new Growth Guide for dealers, which helps them to create on-going marketing campaigns for products, focuses on improving average value of each sale and maximising profit.  This in turn gave more sales for Sunrise products – in the eyes of their dealers, Sunrise now offers a truly unique service with a complete package.
 
The fast developing sales professionalism at Sunrise has been reflected in the securing of a major agreement with a leading UK retail chain. This provides an exciting new channel to market for standard range products.
 
Simon Williams works with Jim Barratt and his team at Sunrise Medical for four hours a month, with Barratt receiving one-to-one coaching to support him as he drives the business to the next level. To date, a 70% increase in net margin has been achieved at Sunrise Medical UK – monthly numbers are consistently being exceeded and the company undoubtedly will continue to see growth this year.
 
 
Making a Small Business Bigger : Technology company achieves success working with a business coach
 
‘Time away from work’ can seem an utter fantasy for many owners and managing directors of small companies, and so it is not surprising that they often benefit the most from hiring a business coach to improve company functions.
 
DataScan Management Services Ltd is a fast growing business, they are a UK company that provide high quality bar code systems and RFID tag systems to companies including those with multi-national operations.
 
Managing Director, Paul Mason, was facing certain marketing challenges after admitting he often went on a ‘gut feeling’ when it came to marketing the company’s products.   With a small team, Mason didn’t feel comfortable leaving the business even for a week to take a break. With nothing systemised in this area, there was a lingering fear that the business would effectively go on-hold in his absence.
 
Hiring ActionCOACH, Simon Williams, helped Mason put a process in place whereby company growth could be achieved:
 
  • Firstly, it was evident that a significant improvement was needed in generating profitable revenues. 
  • Williams recommended that Key Performance Indicators were set for the 5 prime business areas. 
  • The coach helped to put systems in place ie. When new employees join the team they can quickly learn the tasks within their remit. 
  • Williams helped to overhaul the administrative tasks and define roles.
  • To improve time management of staff they were empowered with knowledge of techniques that would help them work more effectively.
  • Cash flow projections were assessed and Williams determined that, for example, cash could actually be easily freed up by reducing stock the company had on hand.
  • New strategic marketing efforts have recently been put into place so that investment is targeted on the right industry sectors. 
 
From implementing these strategies the company immediately began to grow in strength. One of the most revelatory results is to find that email marketing and testimonial gathering now ensure a steady stream of leads resulting in an increased customer base, which has put DataScan on track to achieving this year’s targets.
 
 
 
Hiring a coach allowed Mason to test and measure his current audience and determine where each customer was coming from. Looking to the future, when Mason and Williams then worked together to identify where new opportunities existed, a vision of company growth quickly came to view. 
 
 
 
Fired with these initial results DataScan then took the opportunity to become involved with Group Coaching, which complements the 1:1 coaching sessions by offering a supportive community to share ideas, thoughts and challenges with other like-minded business leaders.
 
ActionCOACH Williams works directly with the team for four hours a month and provides support mechanisms tailored to the company’s needs as appropriate, and so continues to support DataScan’s development as a flourishing business.
 
… and the great news is that Managing Director, Paul Mason, now even has time to enjoy a life away from work, as well as take pleasure in watching his company grow.
 
 
Seminar Testimonials


 
 
 
Time management and prioritisation was a great reminder to also work ON the business. Review of key attributes of my proposition how to arm advocates with reasons people should contact me.
Remember to give propositions gravitas by using testimonials, case studies etc.
A great whistle stop tour of business basics.
Mark Lindley - Mark Lindley Business Development.
 
6 Steps structure – supports our current Eat the Frog – Everyday management style.
Tell me more – don’t just dismiss based on experience.
John Currill – Prosser Knowels Associates Limited.
 
Presented with very clear simply understanding on improving the effectiveness of myself in the company to improve the effectiveness of the company.
Zane Theodosiou – Trainee Accountant.
 
Very good value for money, Generated a lot of ideas for my business strategy.
Kim Lawley – Lawley Risk Management Services Ltd.
 
Good professionally run session with a lot crammed in. Enough pointers to help and which can be implemented for benefit.
Mike Dyer – Your Worcester pages/.com
 
A morning well spent; plenty of ideas to take away. When will I find time to read all those books recommended??
Deirdre Myers – Myers Harrison Ltd.
 
I have a job – or should I say “I had a job”. I am leaving here with a business – Going to talk to someone!
Helen Yarnold – Strawberry Sofa Ltd.
 
Always a good investment time spent with Simon.
Stef Theodosiou – Yamazaki Mazak.
 
4th time through this, always good to reinforce the message, always another Action.
Richard Ashmore – Altus.
 
Extremely enlightening. Will fill you with new ideas.
Richard Dain – Global Security Group.
 
Breaks down and simplifies elements required to successfully run and develop a business.
Dan Powell – JDP Procurement Services Ltd.
 
Extremely professional, many valuable takeaway tips that can be easily be incorporated into your everyday life.
Mark Bellew – ISCA PMS.
 
Simon’s passion & enthusiasm for driving successful businesses is infectious, I’m looking forward to implementing the things learnt in the charity sector.
Richard Brown – The Joanna Brown Trust.
 
Very informative!
Tony Archer – Omerod Rutter.
 
Insightful, even though I’m not a business owner.
Dan Baker – Rather Inventive.
 
The overall presentation – very good and informative.
Nick Aston - Prosser Knowles Associates Ltd.
 
Excellent presentation / content.
Anton Bailey, LGD Business Solutions
 
Some great ideas and concepts delivered in an engaging way, (Some great visual aids).
Mark Pawson, Lloyds Bank.
 
Very logical and well presented. Action Coach is very slick.
Rick Johns, Kingsway Language School.
 
Great learning experience. 
Andy Noble, WSI Netwise.
 
Great seminar, informative an invaluable to successful businesses or those who want to be successful.
Kirstie Stuart, Stuart HR
Heard a lot of the information before, presented differently – but not bought together like with Action Coach.
Mark Lees, Collective Legal Solutions.
All very interesting.
Sarah Preece, Professional Call Minders
 
Excellent detailed punchy presentation, to business owners and employees.
Julie Powell, Nat West
Yes, it helped to reinforce a lot of knowledge already gained.
Richard Sizer, The Red Lion Pub.
Good and clear.
Celia Adams, Celia Adams Associates
 
Positive, practical advice, not only from a business perspective but personally too.
Stuart Forrest, Nat West
 
All of it seems obvious. 
Andy Maynard, Instant Water Company.
 
Thought provoking.  
Jan Winter, Elegant Images
 
Useful evening, well present, lots of useful ideas and tips.
Gareth Brown, Blacks of Inkberrow
 
Very structured and clear.
Jennifer Brinton, CT Agencies
 
Good Presentation. Very useful in re-iterating the rules of having a successful business.
Ros Griffiths, The Red Lion Pub.
Very much outlined day to day situations that arise
Mike Bridges – MJC
Clear and logical approach, the time flew, very enjoyable.
Chris Richards - Chardent Ltd
 
Fantastic morning, I’ve made a long “to-do” list that will make Northwick Events more successful.
Simon Emms - Northwick Events
 
A thought provoking seminar.
Steve Bellerby - Smith Bellerby Ltd
 
This was a well presented entertaining and valuable seminar in an excellent venue.
Neil Phillips - Phillips Ltd
 
Well paced.
John Booth - Oak County Financial Services
 
Excellent morning thank you – very informative lots to think about
Hilary Rose - HR Personnel

Reinforces the message that ordinary changes in key business areas lead to extraordinary results
.
Rupert Harris - Lloyds TSB
 
1st seminar – but not my last.
Dawn Whittle - Springfield Retail Ltd

Excellent session, great to be reminded of what I should be doing more of.
 
Jonathan Kitto - Lockstock Homes Ltd
 
Enjoyable, interactive session, illustrates we are all a mine of great ideas.
Dave Winter - Corporate Finance Associates
  
Starting a business it is important to get the help to drive the vision.
Andrew Collins - Linwood Training & Consultancy
  
Excellent presentation! Looking forward to my business coaching session.
Joanne Hill - St James Place

Great introduction to the potential for coaching
.
Chris Hutchinson - Aardvark Consulting
  
The presentation is so intense and informative that to sit through it for a third time was far from boring.
Tim Adams - Utility Warehouse

Simon, congratulations on a very polished, engaging, and informative performance
.
Andy Maynard - Instant Water
  
Good length of seminar. Held everyone’s attention in which the interaction helped.
Andrew Downie - Tromans EyeCare

I really enjoyed the seminar this morning - it was very well presented in a friendly and humorous style, but with some very real messages for those businesses present. I managed a lot of networking and made useful contact with many potential suppliers and businesses. Please let me know when you are putting on similar events!
Andrew Cooper| Brokerage Development Manager| Business Link West Midlands. 


Fantastic presentation, Informative as always.
Anton LGD.
 

It’s amazing that you are able to make our business stare back at us. A good realisation tool
Kirstie Stuart - Stuart HR Consultancy Ltd.
 

Very worthwhile seminar which reminded me to focus on particular parts of my business plan.
Phil Brown - Phil Brown Consultancy.
 

Great relaxed format. Thanks.
Adrian Goodaker - Global Security.
 

Very enjoyable morning. Can’t wait to see how Simon can turn my business around.
Richard Wilde - Wildesoft. Net
 

As always “fun” and informative- reinforcing key points.
Julie Mason - Datascan.
 

Excellent presentation enjoyable ambience.
Peter Baylis - CJV Digital Marketing.
 
  
All points explained very clearly. Very entertaining and good fun.
Sue Matthewman - Inspire success Group/ Forever Living Products.
 

Well presented, very informative. First session I have been to and loved it.
Richard Moir - Agility UK.
 

I have a lot of thinking and work to do in systems, measurement and planning. Simon is a good source of knowledge and a very good motivator.
John Mc Keating - Silva Fitted Furniture.
 

Thought a provoking morning.
Neil Pittaway - Lloyds TSB.
 

Invaluable information to share and learn how to improve your business. Love it!
Gerd Kimber - Positive Solution.
 

Thank you Simon right mix of learning, fun and business selling.
Nick Fowler - Agility Fleet.
 

A worthwhile seminar helping one to focus on the important aspects of working ON the business.
Roger Wilson - Quality Time Travel.
 




Profit Club Testimonials
 

I first met Simon Williams at a BOB meeting in Worcester just before Christmas 2007. He came to my notice through a 20 minute presentation he gave at this meeting of his role as a business coach. His enthusiasm for business came over as infectious and from references to him from others within BRX, also inspired me to get in touch with him.         
 
I arranged a 1-2-1 meeting with Simon in January 2008 and it was quite evident through this meeting how very positive Simon is towards business and helping others to succeed in business. Although I was unable to take immediate advantage of his services on a 1-2-1 basis, he very kindly invited me to a ‘Profit Club’ meeting in February, which is a meeting of 12-15 business people. This was the second meeting of the group and I felt privileged to have been invited. I subsequently joined the group for a 12 month period.
 
I have now attended a further two meetings and have thoroughly enjoyed the experience. The ‘Club’ meets every month on the second Tuesday at the Crown & Sandys, Ombersley. The whole ethos of the ‘Club’ is to promote good and sound business advice through its members, and by helping each other grow in their business. It’s very much like having a board of directors meeting every month. The important aspect is that one is surrounded by positive people which can only be good for the growth of each of our businesses.
I have no hesitation in recommending Simon to others who want to grow their businesses.
 
Roger Wilson - Quality Time Travel
                                                                                                                                             
 
Besides 1-2-1 meetings, I have been involved in Action Club and Profit Club.  Within Action Club there was a tremendous amount of positive energy from both Simon and the other members.  At its conclusion Profit Club was discussed.  I know that I am not alone in wondering how much more I would benefit from further coaching.  How wrong I was to be sceptical!!
Profit Club has exceeded my expectations.  It is a group of positive, enthusiastic, energetic and open-minded people who appear to have a common goal - to ultimately work "on" their business rather than "in" them.  If the energy and vibrancy of the group compounds for the remainder of this year, who knows what will be achieved.
My personal and heartfelt thanks to Vel and yourself for all your efforts.

Tim Adams - Utility Warehouse
 
 
Profit Club is a significant opportunity for me to stop thinking about everyone else’s business and concentrate on my own. It is hard to discipline myself to spend time working on my business when I have so many competing demands for my time. Having this regular few hours timetabled in, really helps me to focus and make sure it happens.
 
The energy and spark there is in these group sessions is incredible. I can go in feeling low and uninspired and come out firing on all cylinders, enthused and re-invigorated for the next challenge.
 
There is always something new to learn when you learn to listen to other people with an open mind and an open heart. The moment that you stop learning is the moment when you fail. The difference between success and failure is often very small. We often call it luck but the truth is that you make your own luck by being one small step ahead of those around you. Profit Club is a great opportunity to work on that edge that makes all the difference.

Richard Ashmore - Altus Business Consulting
 

The strength of the group is amazing, how positive people with positive energy working together to help each other build successful businesses. 
 
Clare O’Neill – O’Neill Kitchens



Growth Club testimonials
  

 
Excellent environment, positive and relaxed, easy to talk.
David Saker – Balloon.com
 
 
Great session maybe an extra hour would have helped.
Keith Townsend – Agility
 

Good revision, not a huge amount of new learning for me, except about myself.
Liz Smith – LGDavis
 

I am really enjoying the “whole experience”! Thank you.
Julie Mason – DataScan Systems
 

Being part of a regular group is one of the most important things.
Andrew Downie – Tromans Family EyeCare
 

Looking forward to the future!
Adrian Goodaker – Global Security Group
 

Realising I must get more organised.
Mukesh Patel – Moat Stores
 

Will be bringing all clients in the future.
Simon Streeton - ActionCoach
 




Spring Programme May 2009  

Sincere thanks to Arrivista for an excellent Spring programme.
Insightful, enjoyable and thought provoking that reinforces past learning’s but also incorporated many new aspects that were well appreciated.
Great job as always Vel, Simon & Kelly
Jim Barratt - Sunrise Medical   
 

We have thoroughly enjoyed an inspiring few days on the Arrivista Spring programme.
We have made a gainful insight into business practice in the company of likeminded people in this beautiful setting.
The whole experience has been so much fun and we look forward to repeating it again in the future.
David Tyas - Ikon AVS & Margret Tyas – Nebula Audio
 

The opportunity to listen, learn & participate with fellow entrepreneurs. Sharing ideas, experience’s & dreams, and all under the Spanish sun was an invaluable & unique chance of a lifetime.
Granville Orange – Orange Properties
 

Thank you Simon and Vel, for facilitating such an inspiring Spring break.
To spend time with likeminded business leaders led to passionate and innovative discussions on ways to improve performances.
It wasn’t all hard work. Though the fun, team work, surroundings and of course the sun made the whole break an unforgettable experience.
Liz Smith - LGD Solutions
 
Having attended many sales courses over the last 20 years I am delighted to have been introduced to the ActionCOACH solution.
Providing your mind and soul have room to move forward, Simon Williams has the ability to create self belief and inspire confidence to plug and play into any business.
Well done
Jez Smith LG Comfort Cooling Ltd
 

It was a privilege to be invited to the Arrivista Spring programme.
The agenda promoted team work and provided valuable learning and reinforced in a fantastic relaxed environment.
We had the chance to interact with many likeminded business people and leave as good friends.
Paul and Julie Mason - DSMS   

 
SalesRICH Testimonials


 
 
Thank you; in two days you gave us so many tools to play around with in order to excel our business.
The good stories you told provided us with the extra strength to solve the challenging tasks you gave to us.
Again thanks!
Pia Olsson Sunrise Medical, Sweden 
 
 
Well preformed, prepared and dedicated.
Two extremely good, hard days. Simon provided good tools to implement in our own business. 
Looking forward to doing the follow up day.
Klas Larsson Sunrise Medical, Sweden
 
 
A lot of BFO’s (Blinding Flashes of Light) and not as painful as I thought.
Jörgen Svensson Sunrise Medical, Sweden
 
 
Excellent!
Too much in such a short time another day would help.
Tools to understand an area out of my own.
I increased the knowledge of myself.
Lots of eye openers.
Stefan Gudmunds Sunrise Medical, Sweden
 
 
Interesting, developing and putting many of the issues on the map.
The course was an eye opener for some but very useful in many ways- at work and at home.
Staffan Lindblad Sunrise Medical, Sweden
 
 
Good explanations on all the tools.
A lot of good ideas that can defiantly help to increase sales.
This has created a common language which will help us to understand the challenges for everybody and increase the business.
Ronny Berntsson Sunrise Medical, Sweden
 
 
Very inspiring 2 days!
Simon is a good COACH and hopefully we will start first thing Monday morning to Eat Frogs and Master our time.
I have had many déjà vu experiences these 2 days which will help me n my daily work. Good that the whole team has got the same information/material which will help us work even better as a team and we have a common language.
My expectations became true!
Marie Wellmark Sunrise Medical, Sweden
 
 
Inspiration
Simon made me think a lot of how to use my time.
He is very positive with his way of provocation to get us more aware of what we are doing.
Sunrise Medical, Sweden
 
 
I liked the slides on before hand as it made my brain prepared for the talk.
Many things went down on the green sheet.
Highlights – Written goals & PAIN
Petter König Sunrise Medical, Sweden
 
 
Two stimulating days with many energizing lessons.
I feel refreshed.
Britt- Marie Haglund Sunrise Medical, Sweden
 
 
Interesting
Learning
Fun
Hanne Sørensen Sunrise Medical, Norway
 
 
Useful.
Important that all of the team are in it!
Important we all go the same way.
Many new techniques to use to learn more about the customer.
Mette Edvartsen Sunrise Medical, Norway
 
 
Great, Useful, Funny
Øyvind Gregersen Sunrise Medical, Norway
 
 
These two days have made me more aware of how to meet different customers.
Kjell Enok Vatne Sunrise Medical, Norway
 
 
Dear Simon
Best coaching ever!!
Sunrise Medical, Norway
 
 
This is the best Sales training I have ever been for!!!
I know myself much better now.
Frode Lundal Sunrise Medical, Norway
 
 
Thank you very much for a good Action Coach.
You were brilliant!
Roald Pedersen Sunrise Medical, Norway
 
 
Thanks
Many good points.
Stay over the line!
Jostein Slettehaug Sunrise Medical, Norway
 
 
I learned a lot and got a new perspective on lots of things.
The time was a bit short, but we got the tools to try out.
A good course I felt was very useful.
Ørjan Strandin Sunrise Medical, Norway
 
 
This is the best sales training that I have ever had. I have learned more about me and got tools to read my customers.
Asgeir Sørensen Sunrise Medical, Norway
 
 
Many very good points- 5ways and DISC in particular.
The Scotsman is very, very important for us “old” salesmen.
Thor Arne Tvetene Sunrise Medical, Norway
 
 
I like the Action Coach and his way of doing it.
Paul Ullerlien Sunrise Medical, Norway
 
 
Many (too many) good ideas and tools.
Interesting a good presentation.
Annelise Vamnes Sunrise Medical, Norway
 
 
Many new skills to train consciously.
Main skills have to be repeated regularly by myself.
Thanks for so many good ideas to be a wiser person.
Ellen Velde Sunrise Medical, Norway
 
 
The principals are easy to understand, a lot of common sense put into systems. Tools that everyone can use and understand.
This will drive actions and can be measured!
Johan Brodd Sunrise Medical, Norway
 
“It is unwise to pay too much but equally unwise to pay too little” Ruskin. A tool and his money stay together.
Every ActionCOACH should undertake this course.
Hamish Robertson- ActionCOACH
 
 
A fantastic 2 days full of innovation, interaction and activity.
I have been given some great tools that should make our sales process quicker, slicker and more successful.
I would recommend this course to anyone wanting to increase sales and communication within the team.
Rachel Lowe -BDM – ActionCOACH
 
 
Sales ENRICH is a BFO laden experience with an imaginable amount of practical applications for my clients, damn good fun too!
Simon has great knowledge and wisdom and completely at ease with the entire sales environment and transfers this with passion, great stuff!!
Rich Wainwright – ActionCOACH
 
 
Fantastic, fun and forward thinking I have had the biggest BFO ever:
I AM A SALES PERSON
Ashley Metcalf - BDM – ActionCOACH
 
 
Simon is a great presenter and bought fun and experience to this SalesRICH course.  I’m now planning to run my own SalesRICH course and will use a lot of the material in individual coaching sessions.
In addition a number of my ideas will help me to close more sales in my own business.
Thank you!
Martin Nolan – ActionCOACH
 
 
Simon,
Great two days!
Been in sales for 25 years+ and learnt more in two days than in the last 10 years.
Interesting, enjoyable, relevant and well worth the investment.
Message for other coaches – put your egos to one side and sign up for the next one!
Andrew Kureishy - ActionCOACH
 
 
I have found a group of Action Coaches in this Sales ENRICH training to be really supportive and motivational.
The learning’s and BFO’s I have got from the two days will make a real positive difference to my business.
I have thoroughly enjoyed Simon’s approach to facilitating the two days and find him motivational.
Thanks!
Martin Shimmern - ActionCOACH
 
 
If you
  • A.      Are new to sales
  • B.      Want to present SalesRICH
  • C.      Are/think you are competent in sales
  • D.      Run a company/ Sales force
 
You would get some great learning’s and benefits.
You / your team will become more focused and it will ensure you get the maximum return from every opportunity.
Julian Weekes - ActionCOACH
 
 
Thank you Simon
This has been a relevant and informative 2 days..... It will, I’m sure help me both in coaching my existing clients, help me present more workshops and improve my personal sales performance.
Hayley Erner - ActionCOACH
 
 
Thank you for empowering me to improve my sales conversion rate by delivering and introducing some new tools in Sales ENRICH.
It has been a brilliant two days and I am especially delighted that I bought my business manager Ashley along. Together we can go back and implement these tools across the business.
In the process we will also be able to train the team to improve them sales skill, train the clients and start our own SalesRICH workshops so we can broaden our product portfolio to a wider audience.
Every ActionCOACH should come on this course as Simon is brilliant!
Mandy Hildred - ActionCOACH 
 
I found the SalesRICH course of great interest and use as although I was familiar with some aspects, putting it all together in the relaxed and convivial environment put everyone at ease and eager the participate.
The interactive events give a chance to be creative and really help emphasis the points
Many thanks and well done!
David Tyas - IKON AVS Ltd
 
Good concise & interactive crammer for solution orientated sales situations.
Andy Maynard - Instant Water Company
 
Attended the course with some feelings of scepticism- having been on a number of sales courses in my time. I left after 2 days knowing that my time had been very well spent.
I have taken a lot of great advice and knowledge from the course and I would not hesitate to recommend this course to anyone involved in a customer contact role in any business.
Paul Spalding - IKON AVS
 
It’s been an interesting 2 days. I’ve learnt a lot about sales e.g. assessing personality types, understanding and listening to the customer’s needs, negotiating skills, devising sales pipelines and lots more.
In future sales considerations I will refer to these techniques and use all that I have learned about sales presentations as well.
It’s been a worthwhile 2 days.
Margret Tyas - IKON AVS
 
Great insight into the sales world.
Wished we had used these tools 10 years ago
Nice idea with the prizes.
Robert Turner - Turner Construction
 
Fantastic 2 days packed with tools, tips and info that I can put straight into action.
I feel really enthusiastic to get into action and also to use more structure in my life.
Also such a lovely group and a lovely venue.
Erica Wark - OAG Aviation Solutions
 
I’ve finally got a feel of this sales game!
I might be a background bod but I can see how to contribute to sales.
I came in Thursday morning thinking that this would be a waste of time but I can safely say it’s been well worth it.
Ed Lukaszewski - IKON AVS 
 
Highly informative two days a course giving me the confidence and knowledge to pick up that phone and get the deal.
John Turner - Turner Construction
 
Simon’s a great communicator, extremely engaging and interesting to work with. Most of all he holds you accountable to your promises, so when you go away from his seminars you go with real actions you will complete.
Ben Kinnaird - Rather Inventive
 
Thoroughly enjoyed the 2 day SalesRICH course and learnt a great deal about sales.
Simon presented in a way that made everything more understandable.
Caroline Marshall - Saren Engineering Ltd
 
Absolutely stunning value. The course content and tools and techniques introduced during the course are world class and leading edge.
The experience of Simon Williams and the amount he gives during the course will literally revolutionise your business.
Your business NEEDS This!!
Paul Myler - Managing Director, Whichonetobuy.com
 
I attended Simon’s SalesRICH course in Nov 2009.
The whole course was highly informative and fun!
Simon filled in so many blanks in my sales techniques that if I don’t achieve more I will only have myself to blame.
The whole course was worth every penny and we will be able to adapt virtually every aspect of the training.
Mike Eager - Saren Engineering
 
I want to share my experience with one of my clients with you.
I’ve been working with a software company since June and in the previous 12 months they never closed any new business.
Last weekend they took me and my wife out (and paid for everything) to a really nice restaurant to celebrate their 6th sale resulting in £100k of NEW BUSINESS
 
All I have worked on with them is the sales process and introduced them to the tools and principles I got from you at the Sales Rich 2 ½ day workshop.
 
Thanks again for the time and dedication you give to your workshops truly a GREAT INVESTMENT that will repay me over and over.
Dave Bater – ActionCOACH
 
Excellent course, great content, great presentation (Involvement, inclusion, enthusiasm and energy).
Everyone was motivated and learned a lot.
 
Even for the topics I thought I knew a fair bit about I learnt a whole lot more. I saw things in a new light & uncovered new ways of doing those things.
Thanks Simon!
Charlie Haddon - ActionCOACH
 
Informative.
Interesting.
Opened my eyes.
All of these and probably more will help me with my job and supporting my team.
Samantha Watts – Sunrise Medical
 
I have certainly learned a lot over the last 2 days, mainly bringing out my confidence. The DISC has been 1 thing that has really opened my mind.
I think I have a good understanding of how I should present myself now in front of customers which could add a lot of profit to my sales.
Thank you Simon  
Lee Jones – Global Security Group
 
After 2 days I have realised sales people are not born they are made through training and understanding personalities, needs and dreams of people and the sales process.
I now believe I have what it takes.
Thank you.
Julian Waterson – Jigsaw Design
 
Challenging 2 days with lots of useful information and tools I take back to work to use day to day or in a new situation where I might be able to sell to a customer.
Trevor Woodridge – Sunrise Medical
 
The SalesRICH programme was absolutely inspirational, it’s a shame you can’t bottle and sell the motivation gained!!
Life skills gained in two days.
Thank you.
Nicki Kelly – UK Flood Barriers
 
Truly an inspirational 2 day SalesRICH workshop.
I would recommend all coaches attend, whatever their current level of experience.
Dave Bater – ActionCOACH
 
Simon’s SalesRICH 2 day programme is inspirational and a must for anybody who wants to make a difference in business.
Rob Cater – Bamboo Business Coaching Ltd
 
SalesRICH is a course that is impossible not to get a huge amount from. Teachings, learning’s, techniques, business and new friends.
An inspirational two days that I would recommend to anyone.
Thank you.
Andrew Downie – Tromans Family Eyecare
 
Wow! Eye opening, interactive and very beneficial.
The course was fantastically delivered over the two days and cannot afford to be missed.
Thanks Simon for all your help.
Richard Dain – Global Security Group
 
I have learnt loads that we can apply to our business straight away. I’m sure this course will have a massive impact on our sales and success.
Great people and great fun too!
Darius Baria – Office Doctors
 
Fantastic 2 days!! I have learnt lots of new techniques that I can start using straight away, which I know will have a massive effect on my business!
Jo Pickles - ActionCOACH
 
On behalf of myself and Jigsaw Design. I would like to Thank Simon and the team for a great couple of days.
I got a huge amount out of the sessions and will boost my vision for an even better future.
Steve Hughes - Jigsaw Design
 
May I take this opportunity in thanking you again for the Sales Rich course. One of the I AMS for you after this course is” I AM VERY CONFIDENT” with all topics discussed, you're a great inspiration in your field as a top coach.
Vince Gifoli – Agility UK
 
An excellent course load of learning’s that the delegates can put in place immediately. The course was great fun meaning the learning’s will be applied.
Thanks for having me there. I look forward to using the course with my own clients
Nigel Jew - ActionCOACH
 
Simon thank you for the practical working skills and for the lack of bull s#*t 2 days were spent
Many Thanks
Karen Lewis – Agility
 
Inspiring and inspirational EXCELLENT!!!
I would recommend this to anyone in the sales field. Keep an open mind and ENJOY!!
Adrian Goodaker – Global Security Systems
 
 
As a customer services associate this course provided an eye- opening insight into our salesmen’s world! I feel that it has enhanced my understanding of why it is so important to keep our customers happy
Angie Richards Sunrise Medical
 
 
Being a small group and being able to get involved and importantly being comfortable to do so
Jacki Stevenson – Agility
 
A great 2 days. Always good to draw new distinctions especially in such a fun environment!
Thanks Simon 
Andy Hemming - ActionCOACH
 
I enjoyed the course in a strange way and can see if implemented and followed would help to increase sales.
It is now down to us to make sure the sales team adhere to it
Sarah Williams – Sunrise Medical
 
I liked being able to get involved within a group of nice people and being interactive
Vince Gifoli – Agility
 
 
Great course Simon! Thanks for the experience, the hospitality, the abundance of great ideas. BFO’S a- plenty. Glad I listened to you on Monday, what’s more so will my cracked up clients
Graeme Crosbie – ActionCOACH
 
 
A thoroughly enjoyable 2 days which i know will enhance my performance
Jackie James - Sunrise Medical
 
Training was excellent, energetic, and really useful for understanding sales techniques and diversifies our skills and confidence.
Thank You.
Gabrielle Frome – FCA 
 
 
Fun learning environment.
Day 1- Quite tough.
Day 2 -It all started falling into place- many positive learning points to take out of the two days and put into practice.
David Ross – FCA
 
 
Very good 2 days. Some fantastic tools to use in my everyday work to help develop myself and my business. Thank you.
Richard Dixon – FCA
 
 
Very inspiring. An energetic and fun outlook to encourage people to move in the right direction.
Ben Schools – FCA
 
 
Very good presentation & interaction with the audience/participants.
Simon challenges us to think outside our comfort zone.
Kevin Bailey – FCA
 
 
Excellent, new, dynamic. Loads of very useful information.
Thanks Simon
Mike Robertson – FCA
 
 
A very motivational and interactive course which made the experience entertaining, enlightening and inspiring.
Learnt a lot and will most definitely implement/use a lot.
Thank You
Chris Dunstall – FCA
 
 
An A’ La Carte menu for all tastes. To try and take more or taste and discard.
I did not think I would take away very much to try - but I ultimately did and will
Sally Pitcher – FCA
 
 
This course made me think of a story in a book “chicken soup for the soul.”
“Jonny has a medical condition and several leg operations, but has always dreamt about being a famous football player. His mother told him when he was 9 years old that he would possibly not be able to run like the other boy’s when he is older. His answer to her, “Well Mummy I know but there is nothing wrong with my arms and I will just have to hit the ball so hard that I do not have to run!
ANYTHING IS POSSIBLE IF YOU STAY ABOVE THE LINE.
NO FROG IS TOO BIG TO EAT FOR BREAKFAST!
Sonika Cornelius – FCA
 
 
Thought Provoking and energising course that held interest and engaged staff across all disciplines in our business.
SalesRich is a lot of fun!!
Sara Chamber Ross – FCA
 
 
ActionCOACH is the way forward!!  
Ben Ashton- Sunrise Medical
 
 
Clear & precise information as a guide to assist in all businesses. 
Brigitte Lewis – Sunrise Medical
 
 
Course was fun to participate in.
Julie Prosser – Sunrise Medical
 
Excellent course, well presented, will help grow my business in my area.
Tim Cox – Sunrise Medical
 
 
Informal & relaxed approach to training. Beneficial to my job role & development. Will certainly use all I have learned moving forward.   
Ann Moran – Sunrise Medical
 
 
The two days delivered content with systematic approach and structure. It will be of great use to all.  
Phil Ahern – Sunrise Medical
 
 
Simon was very good at presenting the course I gained a lot of useful information. Thank you very much!!                                           
Hayden Jackson – Sunrise Medical
 
 
Excellent course- providing excellent skills to develop sales through a more structured process in a fun & interesting way.                      
Suzy Hamilton – Sunrise Medical
 
 
Simplistic, engaging, interactive, educational, fun, realistic, knowledgeable & fun. Thank you.
Beth Young – Sunrise Medical
 
 
Very good course, learned a lot to do with sales & how to improve my own personal skills.
Amy Wright – Sunrise Medical
 
 
Excellent speaker with very clear goals set for the tutorial group.
Chris Taylor – Sunrise Medical
 
 
Very productive & focused. 
Steve Hughes – Sunrise Medical
 
 
New skill set & more sales tools to use to gain more business. 
Mick Moody – Sunrise Medical
 
 
Thank you Simon for the stimulating 2 days in which I learnt new skills and cemented previous knowledge.
Simon Perry – Sunrise Medical  
 
 
Very structured & informative. 
Jenny Wilson – Sunrise Medical 
 
 
Great! Supplied the full tool box to do my job properly. 
Bruce Fleming – Sunrise Medical 
 
 
Very useful & interesting. Good insight into what the sales team do on a day to day basis from an outsider looking in.                           
Jenny Connor – Sunrise Medical 
 
 
Very good concepts and absolutely superb it’s not just concepts you can forget about, but structures we can use to realise these concepts and values.  
Simon Collins – Sunrise Medical 
 
 
Great value course. I have learnt a huge amount in a short space of time. Presentation and content – Excellent. Will be a huge influence on my business life.  
Rob Woodcock – Sunrise Medical 
 
 
Exceeded expectation. Will have an immediate impact on our business – particularly sales. Will take immediate action on Monday morning! And I had fun!
Sarah Brookes – Sunrise
 
 
Very informative course. Well presented and prepare. Great prizes! Like this idea.
Jim Barratt – Sunrise
 
Very much enjoyed the course. Simon was great – not too formal. Over the series of the 2 days he knew everyone’s name. The content was delivered well in a manner that I felt I would not easily forget what I had learnt.
Paula Hardwick – Sunrise
 
 
Excellent two days. Gave great tools and tips for making sales and knowledge on how best to manage sales people.
Allan French – Pinke.biz
 
Excellent! Will put in some of the structures within the commercial team in FCA.
John Heron – FCA
 
 
Thought provoking, packed with tools, techniques and strategies. Look forward to follow up and more.
Amanda Browning FCA
 
 
Excellent course – completely de-mystified the process of buying and selling. Totally pertinent to my role. Good natured, fund and sage, but challenging also. Particularly appreciated the practical advice and tools – thank god it wasn’t all theoretical!! Many thanks.
Tim Clayton – FCA
 
 
Very good introduction to selling process – useful tools to systemise and monitor sales – helps to have a number of FCA people here and on previous courses so we will speak the same language.
Richard Knipe – FCA
 
 
Very straight forward. Some proper nuggets to take away and use. Real world selling techniques.
Dave Barber – DataScan
 
 
Informative, fun and relaxed. A lot of information to take in much of which could be applied to other areas of the business not just sales.
Mike Spencer – DataScan
 
 
Great introduction to sales. Can now understand what process a salesman goes through and how best to help them during this.
Tom Turner – DataScan
 
 
 
Very sceptical at first, surprised how much I enjoyed it and learnt. Will be taking it back and hopefully putting some of it in to practice. It gave me insight and a better understanding of how sales is carried out – as I am not a sales person myself.
Adrian Mason – DataScan
 
 
Very informative and enjoyable.
Jennifer Rogers – DataScan
 
 
Excellent insight into sales and sales processes. Will take many useful tools away and implement. Interaction on a one to one basis was very useful.
Sion Titley – DataScan
Well I have a lot to take in and it will all come to some use be it within my job or my business degree or life in general. I really enjoyed my 2 days. Simon explained everything very well!  At times I felt very out of my comfort zone but all was explained, and my fears put at ease. 
Kelly Scott – Arrivista
 
 
I thought the course was excellent and well presented. There is a lot of information I have learnt and will take forward. Simon came across very well. 
Matthew Harrison – BEKO
 
Very structured - excellent content. Reinforced what is required. Easy to put into practice and develop further. 
Kevin Morris – BEKO
 
 
Course good enjoyed the prizes. Learnt lots of interesting things about sales and stuff
Dave Perryman – Agility
 
 
Having spent best part of 20 years as a Purchaser good to see the other side’s point of view. All course content good and relevant but some outstanding. Will definitely take pipeline and Scotsman back into business backed up by 10 x 10 plans. Use of DISC analysis will be useful in sorting some of our personality challenges within the team
Keith Townsend – Agility
 
 
Probably “one” if not the most enjoyable coursed I have attended. Simon kept everyone’s attention well throughout the 2 days. Load of extremely useful tools and techniques to take back to the business – will definitely be implementing systems. Use of role play will be used for staff to understand customers in more detail – PAIN! Pipeline – I worked most of last night following up on loads with staff that seemed to have fallen by the wayside!! – That was after 1st day training – result is potential “huge” lead for Agility H&S! Very worthwhile
Jayne Day – Agility
 
 
Good reminder and new skills for varied group. Well balanced, presented with reasonable handouts. Friendly coach Simon does it again!
Nick Fowler – Agility
 
 
Thank you for an interesting two days, although I have over the years attended many sales/management courses it was refreshing, however for me it was the chance to break down barriers. Change is one of the hardest things to implement on whatever scale, especially in a long established family owned/run business where emotions are involved, it needs to be lead as well as bought into by employees. With this in mind I saw a glimmer of this in our Directors during the course I hope it continues and we can evolve.
Oh and I can earn more money for more holidays!!!!!!
Say thank you to your lovely assistant too.

See you soon
Lorraine
 
 
Truly exhilarating.
Anton Bailey 
 
 
The course was excellent, the tools taught were extremely useful.
Matthew Watkiss 
 
 
A very positive course. All participants were enthused by it.
Ron Griffiths 
 
 
I thought the course was very good. It had the intended action of getting people to believe in themselves and improve on their skill sets.
Marcus Bowen 
 
 
Course excellent – made ideas may have heard before fresh and exciting.
Laurence Hicks 
 
 
The feedback from everyone was excellent…I know I spent the rest of the weekend with my brain absolutely on overdrive, thinking over the ideas and principles that had been put forward.
Liz Smith - Managing Director - LGD Solutions Limited.
 
 
Course was well-placed and Simon’s presentation skills and easy-going manner dovetail well with what is clearly a well-refined and practical presentation. I have definitely learned some new sales skills as a result of this and I look forward to trying them out on some unsuspecting clients in the future.
Michael Cutter - Centurai 
 
 
Excellent food
Very informative and easy (for me) to understand. Lots of valuable tools to use. Develop/instils motivation to want to implement processes and use tools.
Julie Mason - DataScan Systems 
 
 
Good content well delivered. Highly recommended for sales junior – sales director
John Wood - DataScan Systems 
 
 
I found the course very useful both for sales knowledge and motivational purposes. All the sections were approached in a common sense, no-nonsense way that made me think from a different perspective.
Leighton Mitchell - DataScan Systems 
 
Great 2 days – lots to take in. Looking forward to the meeting on the 9th May. My only worry is not implementing everything. My PAIN is how do I implement everything! I can’t do it all alone but I am sure the team around will help me – in fact I am sure they will drive me to do it!
Paul Mason - DataScan Systems 
 
Course – very valuable, a lot of information to take in over the two days. A lot of the points seemed obvious but when formatted and structured extremely useful.
Daniel Chiwara - DataScan Systems 
 
The course was fantastic, as a new person to sales, I found it very, very informative and practical. I am looking forward to putting the things learned into practice. Thanks
John Charlesworth - DataScan 
 
The course and content were extremely valuable and well presented. Simon makes selling look simple if you follow his guidelines and implement his procedure
Gerry Morton - DataScan Systems 
I found SalesRICH very, very good. It has opened my eyes on how much time you need to make things happen in the world of sales. Barry Briscoe - BEKO Technologies Ltd 
SalesRICH – This training is fantastic and a real eye opener to methods of selling. Content was well executed with supporting material. The serious nature of the training was made fun and time flew by. Thank you in advance Simon for developing my sales technique.
Chris Norris - BEKO Technologies Ltd 
 
SALES RICH – APRIL 2008
Course: Life changing!!! 50 years old – never too old to learn
Sam Wheller - LGD 
 
 
International Sunrise RICH 04/09
The ActionCOACH training was very good. A lot of learning and tough days but they went very fast!
Johan Brodd
 

The course provides real tools that can be effectively implemented
Inigo Ansotegi
 

Good for reflection. Simple and easy concepts to implement as Monday morning actions
Ignacio Paredes
 

Practical approval to all issues
Teambuilding components
Appropriate mixture of issues (sales, marketing & presentation)
Simon, a convicting and motivating style!! Go on!
Christian Weyhofen
 
Consistent, related to the business health, easy to understand to implement, nice spirit and working spirit. Goods teacher!
Nicolas Jean-Baptiste
 

The Beginning of a headache by the end of the first day
An epiphany by the end of the second
Theo Bogerd
 

Very good ideas to look in a different way to our business 
Bernd Humpert
 

I liked the course very much and I like to do a aggiornament.
Vladimiro Marini
 
 
Corporate Workshop testimonials


Brings thinking together in a structured way to operate effective business
 Jakki Kirkland
 
Clear communicator
Demystifies business processes
Encourages and gives courage to move business forward
Jo Awcock
 
Fast paces, involving and some great “light bulb” moments
 Vanessa Newell
 
ActionCOACH has been empowering and I wish the company had been involved many years ago 
Challenges you to realistically access your current and business practices
Promotes change in a positive way
There are no obstacles to success through this programme
Kevin Bailey
 
I found Simon Williams very knowledgeable, informative and thought-provoking. He is able to challenge people constructively. Style is great, keeps you interested through entire session
Alison Lester
 
Dynamic, common sense and innovative approach to business management development - very empowering – would love more please
Debbie Smith
 
ActionCOACH is active, it takes you out the comfort zone – gets you thinking – enjoyed the sporting examples
John Platt
 
Motivating, empowering and simple
Keith Stopher
 
Fun, motivating, empowering, fast paces, never, slow, simply told
Tim Clayton


Action Club testimonials


The knowledge about how to improve the areas that generate my business, money and to stop kidding myself about the non-profit maximising activities. The freedom to talk over business issues with a team of people who don’t know my business who in turn can be objective and let me learn from their interpretation/perspective. 

How has your business changed 
Financially this course has taught me the value of not basing sales on cost plus that people will pay for the experience I am picking my customers and charging more 

How has your life changed 
I’ve got busier with clients, where I have to decide to start taking staff on so I can improve my life but financially I am in a position to do this. Thank you Simon for helping me develop my confidence. 

Kirstie Stuart



A lot was a reminder from my sales training days – very useful – but annoying as I had the knowledge, just forgot to use it. A lot I have not used in the right way when I did use it. Reason: It didn’t turn me on at the time. I was force fed it. I shall focus on it, use it, I am desperate and hungry for change. 

How has your business changed 
Not much yet, the systems I’ve put in are still to prove themselves. I much value Simon’s input in areas where we have problems, but also input on what we do well. I feel Simon is there for me if I need him. I truly know I need 1:1 coaching. It would work for me. 

How has your life changed 
Not at all yet. I am in desperate need of a change, in control, mainly, but something’s we can’t change, outside influences that much affect my life. 

Gerd Kimber 

 

The programme made me look at both the way to run my business and at myself as a businessman. I saw what I paid for this programme as an investment which I am already reaping the rewards from. 

How has your business changed 
Everyone in the business is focused on the same goals. We are now providing a better service and making more money.
How has your life changed 

I now see myself as a businessman first and an optician second. I was that before but it took this course to prove it to me. 

Andrew Downie



What value did you get from the programme: Simply it has made me aware of so many aspects of business improvement. 

How has your business changed?
Very little so far – but I am aware how I can now move forward. 

How has your life changed? 
I feel more confident. 

Tim Adams



Tele-marketing testimonial

"The telemarketing campaign run by Arrivista has been a tremendous success. I have tried three other telemarketing companies before and the results Arrivista achieve are far better, both in terms of the quantity of diags booked, but also in terms of the positioning of the prospects. This is critical as it leads to a smaller drop off and a better final conversion rate.
I have no hesitation in recommending Arrivista to anyone who needs a steady supply of well-qualified leads to help them grow their business." 

Simon Streeton ActionCOACH, West Midlands
 
 
 

See us on the Disc Directory



Simon Williams

Address:
The Denes
Off Main Road
Ombersley
Worcestershire WR9 0JG
United Kingdom

Phone:
01905 621566 or 0779 669 6637

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