Every great athlete, high-profile business leaders and celebrities use coaches to improve everything from their health and fitness to their communication skills. They often use coaches to help them change habits, instill new techniques, and learn new options. Whether you choose a coach or consultant the intent is the same. Finding solutions and improving results. […] Read ( Reading Time: , words)
Putting people on-hold can either damage your business or you can leverage it to encourage customers to buy, and make a sale. Many companies are using this method to their advantage, in order to reap great benefits from it. On-Hold Messages: Putting people on hold can either annoy the heck out of people, or encourage […]
Displaying awards and certifications at the place of business, presents an opportunity to show credibility to the customers. Display Awards and Certificates: The funny thing about certificates and awards is that it doesn’t matter what they are, or what they were for. When people see framed awards or certificates, they think “This place must be […]
Every business owner must invest in quality brochures to attract more prospects and encourage them to turn into customers. Prospects are often converted into customers through special offers and attractive packaging. Quality Brochures: Having a well produced full color glossy brochure can work wonders. It gives you the aura of professionalism, and lets people really […]
Demonstrating the product can help convert prospects into customers. Here’s how: Demonstrations: If you can demonstrate the product first hand, do it. People like to use their senses and experience the product before they buy it. If you can’t demonstrate, think of a way you can do something similar: ‘What about before & after photos?’, […]
It helps convert prospects into customers by printing a benefits and testimonials list. Here’s how: Print a Benefits and Testimonials List: This is a sheet that you can give to every person who comes to look. It contains the four most important things about your product, or the seven reasons yours is a better choice […]
It helps convert prospects into customers by providing quality products and increasing range or variety. Increase Range Or Variety: The more you have, the more options you can give the customer, and the more individual tastes you can cater for. Naturally, you have to be careful you don’t end up buying a bunch of highly […]
It helps convert prospects into customers by defining your uniqueness: Define Your Uniqueness: If there’s nothing different about you, people will only buy from you because of convenience, or price, nothing more. Added to that, you’ll never be able to raise your prices; if there’s anyone doing it cheaper, people will buy from them. You […]
This is where it all starts to happen. Once you get people through the door you must make the most out of every opportunity. You must turn those prospects into sales. Conversion rates are often given little thought by the average business owner, and invariably when I ask someone out of the blue, they take […]
This question has been on my mind over the last few days. I recently signed up for a tanning service in preparation for my wedding. I did my due diligence, called around and received what I thought to be the best price. I also wanted a location close to my office so that I would […]
It’s easier to increase your average dollar sale than you might realize. The main reason is that this happens with an existing customer-one that already knows you, likes you, and trusts you. Because it’s at least six times easier to sell to an existing customer than a total stranger, here are some common mistakes to […]
