Every great athlete, high-profile business leaders and celebrities use coaches to improve everything from their health and fitness to their communication skills. They often use coaches to help them change habits, instill new techniques, and learn new options. Whether you choose a coach or consultant the intent is the same. Finding solutions and improving results. […] Read ( Reading Time: , words)
De acuerdo con la revista de Negocios de Harvard, el 67% de los clientes que escogen un nuevo proveedor: Estaban satisfechos con su proveedor anterior!! En promedio, la mayora de los negocios en Mexico pierden la mitad de sus clientes base cada 5 anos. Entonces porque los clientes satisfechos simplemente dejan de hacer negocios contigo? […]
We all know the economy is slow, and it doesn’t seem like it is going to improve in the near future. When you hear this what should you do, fold up shop or take action? I say grab your current data base and let them know you care, they need you and you want/need them. […]
Much has been written in recent years about the WOW factor, that unique aspect of certain businesses with service that overwhelmingly surprises customers by continually exceeding their expectations. How the ActionCOACH Ladder of Loyalty moves Prospects to Raving Fans A Raving FansGame Plan So how is WOW achieved? Like most winning strategies, it begins with […]
How good a job does your organization do retaining clients, especially in tough economic times? Since it’s six times easier (and less expensive) to keep an existing client than it is to acquire a new one, this strategy is worth your attention. Well, I had a conversation with a successful business owner that provided some […]
How to Develop the Ideal Customer Experience by Brad Sugars In Brad Sugars book, “Instant Cashflow,” he comments that he would rather have 1% of 100 people’s income than 100% of his own. What does he mean? Let’s take a closer look (I’ll be using more of Brads comments from “Instant Cashflow” as I go). How […]
If you have read my article on the Customer Ladder of Loyalty, you know the ladder starts with Suspects and peaks at Raving Fans – one of your business’ most valuable assets. Imagine what your business would be like if you had 500 Raving Fans on the street? Better than sales people in one respect, […]
Good leaders, some experts say, are creative rather than reactive. In other words, they anticipate future demands & trends and make new products or tailor the ones they already have to suit that future. For many reasons things are changing very rapidly, these days. That’s why it’s more important than ever to be able to […]
According to the Harvard Business Review, 67 percent of customers who choose a new supplier said they were satisfied with their former supplier! On an average, most U.S. companies lose half their customer base every five years. So why would customers who are satisfied stop doing business with you? Well consider this: Customers go where […]
Raving fans are customers who are so over the moon with us that they not only tell all their friends and colleagues about us, they actually bring them to us and help us to sell to them. It’s a frightening fact of business life is that we spend six times more to attract new customers […]
Most of us know Pareto’s Principle or the 80/20 rule- 80% of your revenues will come from 20% of your customers. But often times, sales management does not follow this maxim. But what does working the 20% mean? Managing your sales funnel is a practice whereby you can identify where each prospect is in their […]