Every great athlete, high-profile business leaders and celebrities use coaches to improve everything from their health and fitness to their communication skills. They often use coaches to help them change habits, instill new techniques, and learn new options. Whether you choose a coach or consultant the intent is the same. Finding solutions and improving results. […] Read ( Reading Time: , words)
The most important element in a business is profitable sales. You can have the greatest product in the world, but if no one buys it then what difference does it make (Beta Max anyone?). Many people have challenges going into sales mode—they think that successful people are born that way. Not true. There are three […]
When was the last time you reviewed the process by which you convert prospects to paying customers? If it’s been a while, here’s why it would be a good idea: Consistency – Your prospects expect it and you need it. Does your sales team follow the same process with every prospect? Consistency builds confidence for […]
When was the last time you reviewed the process by which you convert prospects to paying customers? If it’s been a while, here’s why it would be a good idea: Consistency – Your prospects expect it and you need it. Does your sales team follow the same process with every prospect? Consistency builds confidence for […]
Profit Margins are critical to your profitability. You can have a fast growing business but without acceptable profit margins, all of your growth efforts will be for nothing. It is critically important that you not only know your overall margins, but you must know them by product or service type. Why is this so important? […]
As soon as you have set a goal you have created a destination you want to reach. When you have set the destination, you have created a gap, a gap between where you are now and where you’re going. The gap, of course, must be bridged or filled. If the gap is small and what […]
No other recession has done as much damage to your sales as this one. But the power a recession possesses lies in the perception of the producer. Here’s a question. Is your sales volume down this year over last? If yes, is your activity down as well? If you said no, you’re among the lucky […]
Do you have (or have you ever had) one of those salespeople who thinks that giving a discount is the easiest, quickest way to make a sale? Of course, they may be right, but what about the profit (your profit) they’re giving away? If your product has a profit margin of 30% and your salespeople […]
A key challenge business owners face with the sales people they employ is inconsistency in sales results. Many business owners struggle to pin down the exact cause(s) of these inconsistent results and usually end up churning sales reps on a frequent basis as a result of pure frustration. Of course, there’s a certain percentage of […]
When appearing on radio or television, it’s vital that you maximize the opportunity you have created or been given. Here are just a few thoughts about how to do that: Quote from your book, business, product or cause. Tag the pages in your book or materials and rank them in priority. Give the audience a […]
When appearing on radio or television, it’s vital that you maximize the opportunity you have created or been given. Here are just a few thoughts about how to do that: Quote from your book, business, product or cause. Tag the pages in your book or materials and rank them in priority. Give the audience a […]
