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Business Planning for Beginners

There’s a reason most businesses go belly-up within the first five years: starting a business is hard. In fact, if the foundation isn’t solid, everything that you do can be negatively impacted. That’s why it’s so important to begin with a business plan. But what does a modern business plan r…

How Millennials Impact Business in the Age of Social Media

Social media has changed the business world.  Franchisors and franchisees alike must adapt to this changing customer and employee base to find opportunities for growth. So how do young adults, millennials and franchising, impact business in our digital age? The “Millennial” generation—those …

Investing In Business

You will commonly hear this refrain from successful business owners: nobody ever got rich working for somebody else. Working for somebody else means that you’re always capped by what they are willing to pay you. Work for yourself, and the limit is only what you’re willing to work for. Businesses…

Hispanic Heritage Month Spotlight: Coach Juan Ortega

Florida ActionCOACH Juan Ortega hasn’t always known what he wanted to do with his life, but when he discovered ActionCOACH he knew he’d found his life’s calling. Ortega grew up and went to school in Orlando, Florida. “I want to say that I’ve always been interested in business and even as a…

Business Goals: Why Start with Why?

Business Goals: Why Start with Why? One of the first things you learn in business coaching is to find your “why.” It’s the same for any business owner. It’s not so much about what you want to achieve but why you want to achieve it. This leads to setting clear and significant goals which are …

Money Mastery: The Key To Successful Business

What is one of the most critical aspects of getting to the finish line and really knowing you have arrived? Money Mastery.   Think about this: If business is a game, what’s the scoreboard? Yes, your financial statements. The question is if you can’t read the scoreboard, how do you know the scor…

Using Checklists for Selling

If you want to increase your average dollar sale, it’s a really good idea to create a checklist or a questionnaire. Similar to add on selling, you simply run through a checklist with your client whenever they purchase a particular type of product. This list should, of course, be prepared in advanc…

Keys To Sales Success

Business owners depend upon sales to provide cashflow and profit. Whether you do the selling, have others sell for you or any such combination, your revenue, profit, and income will always reflect how well you turn prospects into paying customers. So why do some owners and salespeople struggle while…

Pronouncing Names Correctly Builds Rapport and Opens Doors

Has anyone ever pronounced your name incorrectly? Did it make you feel like doing business with that person, or did it make you think that if they cannot even pronounce your name correctly, they are probably not reliable in their field? Likely, it’s the latter. Whether you seek to build rapport wi…

Creating Raving Fans

If you have read about the Customer Ladder of Loyalty, you know the ladder starts with Suspects and peaks at Raving Fans – one of your business’ most valuable assets. Imagine what your business would be like if you had 500 Raving Fans on the street? Better than salespeople in one respect, they h…