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Engage and Grow: Chapter Three-The Disengaged Employee

Attracting and retaining quality employees can feel like a daunting task. So, it a truly worthwhile undertaking for business owners? Of course, it is. So, what are the benefits of employee engagement? Well, it leads to retention of your star players. Engaged employees are happy, they care, they’re…

Top 20 Marketing Mistakes: Number Three-Wrong Pricing Model

Discounting is a mistake. Period. The Wrong Pricing Model comes in third in our Top 20 Marketing Mistakes series. We previously discussed the top two blunders: having no marketing team and using we vs. you verbiage in marketing materials. But pricing actually IS marketing. Think about it. Stores oft…

Top 20 Marketing Mistakes: Number Two- We Vs. You

There are a lot of trade secrets when it comes to marketing. Most entrepreneurs aren’t too interested in sharing tips with the world at large. But that’s where business guru Brad Sugars comes in with the “Top 20 Marketing Mistakes” series. We’ve already talked about the number one mark…

Getting Social-Long-Term Strategy

Staying on top of your social media analytics is paramount to creating a long-term winning strategy on any platform. We’ve already talked about an overall auditing strategy and daily social media activity. Now we’re going to delve into weekly, monthly, and quarterly strategies. Weekly Run your s…

Top 20 Marketing Mistakes: Number One–No Marketing Team

Creating a winning marketing strategy is one of the most stressful and overwhelming components of being a business owner. Many don’t even know where to start and survive blunder after blunder before embracing a strategy that actually works. In this series, The Top 20 Marketing Mistakes, we will di…

Engage and Grow-Chapter Two: Engage Your Workforce

In Chapter One we discussed the schools of thought surrounding employee engagement. In Chapter Two, we are digging into the reasons why employees become disengaged in the workplace. There are a few key elements that have to be at work within a business for employees to feel engaged: leadership, equa…

Engage and Grow- Chapter One: Employee Engagement

What, exactly, does the term “employee engagement” mean? There are a lot of schools of thought, and everyone seems to have an opinion. The simplest definition of employee engagement, however, is a group of people who are committed to their job and want to be working for your business. These empl…

Getting Social-Daily Social Media Activity

Traversing the tumultuous waters of social media can seem daunting for many. Many business owners aren’t certain how to even engage on a basic level, let alone create a thorough checklist of daily responsibilities to keep the company’s social media presence viable. That’s where we come in. Thi…

Getting Social-A Blog Series Dedicated to Social Media Strategy in Business

Developing and implementing a winning social media strategy is key for, not just branding purposes, but overall business success. We live in a digital age, and a social media presence is a must for every business, no matter the industry. This will be the first in a series of blogs designed to give y…

ActionCOACH Wins Two Prestigious Stevie Awards

This must be the year for incredible news because we cannot seem to lose! ActionCOACH has won TWO Stevies. The 2019 American Business Awards have recognized ActionCOACH as Company of the Year and Most Innovative Company of the Year!  The American Business Awards are the U.S.A.’s premier business …