Social Media - ActionCOACH

Posts or pages that belong to Social Media Category

Raise Your Hand Marketing: How-To Get Engagement

We all remember in school that if you wanted to participate, you raised your hand. It was a response to a question or perhaps to add to a discussion, but it was a part of a structured dialog format we learned early on in our lives. In today’s digital world, sometimes we forget to engage […]

Turn Your Business into a “Target Run”

Most people are familiar with the phrase “Going on a Target Run!” Whether pre-pandemic and through the COVID shopping restrictions, the one constant for my family has been the ‘Target Run’. This repetitive journey to the same retail outlet is a great example of how a business has successfull…

Build a Business with a Heart.

In the age of digital communication, automation and AI, the human touch is lost. The customer experience is being left to standardized email responses, scripted virtual assistance, and programmed chat bots. Talking to a ‘real person’ has become a novelty and the personal touch is fliting. Busine…

Tell Your Brand Story

Storytelling goes back to the earliest records of mankind and never have stories been more important. Marketers are finding customers want to and are demanding to connect with a brand that they relate too. It’s through stories, that today’s consumers are finding those critical connections. In a …

The Facts and Data Matter for Business Success

Facts and data aren’t sexy and truth doesn’t always get headlines. It’s easier to get attention through miss information or exaggeration. But what does that due to credibility and reputation over time? And more importantly, how do you make decisions without facts and data that are accurate. In…

Testing and Measuring for better results

4 Way to Build Business Success: Part Four Testing & Measuring

In this four-part series we have explored strategies to maximize People and Education; Delivery and Distribution, Systems and Technology to grow your business results. What could possibly be left? Doesn’t it feel like you have all the areas covered? Not quite. If you have implemented systematic pr…

Supporting Small Business: Free of Charge

More than 31% of all small businesses in the U.S. remained closed or partially closed due to the lingering effects of the COVID 19 Pandemic. (Oberlo.com, 2020)) The disruption in small business commerce has had devastating consequences for owners who might never be able to recover. For those slowly …

When W.O.M isn’t Enough: Getting a Referral

A lot of businesses will tell you that word-of-mouth (W.O.M.) is their primary mode of getting new business. This passive strategy will leave a business just waiting for whatever comes along. In today’s market place W.O.M. isn’t not enough. With the current restrictions facing businesses due to …

Geography is History

How the Global Pandemic has broken some traditional business boundaries and minimized the limits of geography. Virtually doing business has exploded since the start of the global pandemic. While global business began with the internet and increased digital connectivity, the current crisis as thrust …

Capturing History: Business Journaling

Primitive cave drawings and hieroglyphics date back 30,000 years and humans have had a need to record their history in various ways. Telling stories in pictures was the earliest form of recording our history. In medieval days oral storytelling delivered by bards, painted pictures with song and verse…