![Elbow injury, the cause of great pain](https://www.actioncoach.com/wp-content/uploads/2019/08/pain.jpg)
Identifying Pain Points
In business, we identify the client’s pain point. Then we offer a solution. It’s a pretty basic exchange. But, sometimes, identifying a pain point can cause befuddlement. Remember, unless the potential customer is experiencing some sort of pain point, they are not going to buy your product. S…