Sales | ActionCOACH

Articles tagged under “#Sales”

SMALL BUSINESS; BIG IMPACT

Small businesses are under increasing pressure. Whether from direct assaults from both the citizenry during the recent national protests or due to the global pandemic in recent months. Challenged by new operating requirements to reduce viral transmissions and in some cases the need to rebuild or rep…

Turning Main Street’s Lights On Again

The lights on Main Street USA were turned off suddenly approximately 12 weeks ago. While some light have been turned back on, Main Street will never be the same. Some doubt that Main Street’s lights will ever shine as bright as they once did.  The COVID 19 Pandemic has crippled and altered ma…

Keys To Sales Success

Business owners depend upon sales to provide cashflow and profit. Whether you do the selling, have others sell for you or any such combination, your revenue, profit, and income will always reflect how well you turn prospects into paying customers. So why do some owners and salespeople struggle while…

Inbound Marketing, Converting Leads Into Sales or Customers

Generating Leads Through Social Media–A How To Guide

If you’re not using a social media strategy in your business you’re missing out on revenue and leads. That’s a fact. And, to be honest, not understanding how to drive leads and ROI with social media is causing a lot of once robust companies to wither on the vine. They’re dying. As in, soon t…

Marketing Funnel

Harnessing the Marketing Funnel

Harnessing the Marketing Funnel Whether you’re a startup or have been doing business for years, everyone can harness the power of the marketing funnel. You’ve probably come across the term a time or two, but what does that mean for your brand? The marketing funnel, also known as the sales funnel…

Process

Stop Competing on Price

Stop Competing on Price The most common complaint I hear when talking to owners of small to medium sized businesses is that, “we can’t compete with the big guys on price.” The perception in the market place is that people are shopping on price alone. The only reason your customer asks the pric…

Business

Phone Sales Tips and Techniques… Get It Right On The Call Alone

Phone sales are often the first encounter you’d have with your prospective client; an impression along with pitching a sale goes a long way in the business done with the other party, strengthening the relationship. As a business venture, larger orders and services would be required by the client, …

INSTANT REPEAT BUSINESS

INSTANT REPEAT BUSINESS

INSTANT REPEAT BUSINESS Many entrepreneurs find that despite delivering excellent products or services and having satisfied customers, their business sometimes feels like a roller-coaster. Often, this is because they’re behaving like employees. In other words, they’re working in the business and…

Brad Sugars on What Are You Selling?

Brad Sugars on What Are You Selling?

Brad Sugars on What Are You Selling? I have spent a lot of time recently helping clients with their advertising. Quickly the conversation will center on “what is the intent” of the advertisement. Is the Ad being used to market a product or service or is it being used to sell? Too many t…

Increasing Lifetime Value by Brad Sugars

Increasing Lifetime Value by Brad Sugars

Increasing Lifetime Value by Brad Sugars There are two aspects to increase the value of your marketing which in turn creates profits in your business.  What are these two sides of marketing?  In short, they are Acquisition Cost and Lifetime Value.  The goal of Marketing in the business should be …