Public Relations: A Necessary Tool in Your Marketing Kit Archive - ActionCOACH

Yearly Archives: 2018

Public Relations: A Necessary Tool in Your Marketing Kit

Public relations, by it’s most basic and simplistic definition, is using media contacts and exposure to make a person or business famous. It’s an important facet of any marketing strategy, and is, unfortunately, also one of the least practiced and understood. So, what is public relations? Well, …

ActionCOACH Honors Our Veterans

Veterans Day is a day of remembrance in the United States—a day to honor those who have served in the military and thank them for their service and a day to show gratitude for those who have made the ultimate sacrifice in defense of liberty. This year, ActionCOACH was thrilled to be named one of […

Selling A Brand By Using The Right Branding Statement

Brands have evolved to become both the identity of the product that you wish to sell and the essence of what your customers want to buy. A brand is not simply a product offering; in fact, it signifies quality, service, and reliability. A solid brand has a story to tell of its own, one that […]

Common Cash Flow Problems and How to Remedy Them

Are you experiencing troubles with maintaining a consistent cash flow in your business? If you are, you may find that you can’t cannot pay your bills on time, and expenses are fast getting out of hand. Cash flow problems plague every small business owner at one point or another – it̵…

What is a Business Strategy?

When you are asked “what is a business strategy,” you should know that it is a plan, decision, choice, or even a guide which is used to benefit a company. This benefit is commonly measured in terms of success, profits, popularity, and/or growth. However, business strategies are tricky to…

Helpful Strategies to Meaningfully Increase Sales at Your Store

Starting a business is the easiest thing that you can do. Running it successfully is the hard part. If you are business minded and have the finances to support the opening and execution of a business plan, you are well-positioned to set your business up for future success. The hard part however, is …

What Does a Business Coach Do?

Like a personal trainer who assesses your willingness to make changes physically by identifying your core strength, a business coach helps you find your strengths and weaknesses and pinpoints your gaps and fear zones. The purpose of this is to propel you to move forward and break free of the things …

Taking A Pro-Active Approach

A proactive strategy in a business involves anticipating changes in both your market and your competitors well before they actually happen. Pro-active management is practiced by successful entrepreneurs all over the world, and it can be a powerful tool for success in the right hands. By taking a pro…

Which Key Elements Are Present in Every Small Business Success Story?

It is the dream of most entrepreneurs to hear that their business has become the “next big thing” in the eyes of its customers. For most business owners, this is the single driving force behind everything that they do. All of the long work weeks, sleepless nights, stress-filled days, and…

The Top Three Benefits of Team Building Activities and Ideas

Offering team building activities and ideas for employees can prove to be highly beneficial for any workplace. Employers should actively seek methods to increase job satisfaction through developing employee communication skills, confidence, generation of new ideas, and connections with other employe…