Admin – November 1, 2024

Discounts vs. Profits

Do you have (or have you ever had) one of those salespeople who thinks that giving a discount is the easiest, quickest way to make a sale? Of course, they may be right, but what about the profit (your profit) they’re giving away?

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Admin – November 1, 2024

4 Beliefs That Could Change How You Use Your Time

Intellectual reasoning and practical behavior aren’t always congruent. Professional results commanding high remuneration only occur when they are preceded with a mind-set on victory and the disciplined behaviors that one can refine to optimize results....

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Admin – November 1, 2024

Wanted: More Leads!

Most business owners assume that they must invest big dollar amounts in new marketing campaigns in order to increase their lead generation. However, there are some very easy, cost-effective ways to exponentially increase your leads.

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Admin – November 1, 2024

Educate Your Customer on Value, Not Price

The business owner must educate the customer on value, thereby negating the importance of price.

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Admin – November 1, 2024

Six Influence Patterns Part 2

You and your team are always influencing your customers, whether you mean to or not. So why not influence them with intention and purpose, to create a better experience for your customers and bring more revenue to your business?

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Admin – November 1, 2024

Brad Sugars on What Are You Selling?

Brad Sugars on What Are You Selling? I have spent a lot of time recently helping clients with their advertising. Quickly the conversation will center on “what is the intent” of the advertisement. Is the Ad being used to market a product or service or is...

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Admin – November 1, 2024

Keeping Your Clients Longer-3 Steps by Brad Sugars

Keeping Your Clients Longer-3 Steps by Brad Sugars It is a known fact that it costs six times more to gain a new customer. In such a scenario, it becomes critical to keep your customers coming back so you get repeat business – over and over again. To...

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Admin – November 1, 2024

5 Ways to Lose Your Customers by Brad Sugars

5 Ways to Lose Your Customers by Brad Sugars There is a lot of discussion on customer retention; let’s take the opposite approach- “five sure fire ways to lose your customers.” To learn more, keep reading this post by Brad Sugars!

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Admin – November 1, 2024

Conversion Rate…The 8th Wonder of Business…

I am often reminded of getting back to basics to build revenues and profits in business.

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Admin – November 1, 2024

Up Sell,Cross Sell or Down Sell

Selling techniques like up selling, cross and add on selling as well as down selling can help boost the average number of customers and higher profits.

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