“I guess we resist changing, because we are afraid of change.”― Spencer Johnson, Who Moved My Cheese? Over the past few decades traditional office settings have changed. Offices gave way to cubicles and cubicles further evolved to more non-traditional flex spaces where desks and work areas a…
The lights on Main Street USA were turned off suddenly approximately 12 weeks ago. While some light have been turned back on, Main Street will never be the same. Some doubt that Main Street’s lights will ever shine as bright as they once did. The COVID 19 Pandemic has crippled and altered ma…
As all 50 states in the U.S. and communities world-wide progress in various stages of reopening as pandemic restrictions are being lifted, customers will be coming back to retailers, restaurants and all types of businesses in their community. While this is a hopeful time for business owners, it can …
Many states and localities are announcing plans to reopen businesses to being to bring our economy back from the brink. While it’s great news that some areas may be ready rebound, the fear, uncertainty and stress will increase as well if re-openings are done haphazardly and without care. It’s im…
Here is another example of ActionCOACH’s CEO & Founder continuing to stress the need for businesses to PIVOT during a time of crisis . This podcast is a “real” world view of how being proactive and organizing efforts can help businesses survive and thrive during this unpreceden…
As states begin to lift stay-at-home restrictions and businesses who have been limited by the lock downs prepare to face the public again what are the necessary steps and processes to prepare for… Brad Sugars, the CEO & founder of ActionCOACH has five key areas that every business needs to…
Business Goals: Why Start with Why? One of the first things you learn in business coaching is to find your “why.” It’s the same for any business owner. It’s not so much about what you want to achieve but why you want to achieve it. This leads to setting clear and significant goals which are …
Retaining existing customers is far easier, and much less costly, than looking for new customers. But so many businesses believe the exact opposite. Too many businesses spend precious resources focusing on finding new customers as the driver of their business growth. Consequently, the business can b…
Creating client profiles can save you both time and money when it comes to creating a sales strategy that actually works. Ideally, this process should begin with research and client interviews from current and former clients. The final step of the process results in creating a fictional character …
Every business owner worth their salt knows the value of a happy customer. The saying “the customer is always right” is often misunderstood – it doesn’t mean that customers can get away with saying and doing anything. What it means is that if your customers tell you you’…