Keeping your social media feeds fresh with content and images that look both polished and new is paramount to creating a substantial following. There are a lot of programs that can assist in creating images for social media, but we recommend Canva. It’s easy to use. Just create a free account and …
It can be hard to know just how to handle a disengaged employee. They can wreak havoc on a business, not just in lost ROI, but also morale. But there are a few things that leaders can do in an effort to engage someone who was once engaged but is no longer. First, you must […]
Emergency situations are unpredictable and quickly evolving. That’s why it’s important for every business to be prepared for managing the situation before the police can arrive. The following are the steps you should follow to create a basic plan: Step One: Establish a method for reporting the i…
Asking customers for business reviews can be uncomfortable. But when done correctly, it can not just bolster your business but create a lifetime fan. The best way to ask, of course, is in person. A personal request can be incredibly effective, particularly if you know the client you’re asking we…
In business, we identify the client’s pain point. Then we offer a solution. It’s a pretty basic exchange. But, sometimes, identifying a pain point can cause befuddlement. Remember, unless the potential customer is experiencing some sort of pain point, they are not going to buy your product. S…
Everyone is juggling so much these days that on occasion, it can be hard to reach deep and find the motivation to do anything other than lay in bed for an extra hour on a Saturday morning. But there are a few tried and proved methods for pulling yourself through such a stint. First, create […]
Whether you’re a business coach looking to specialize in a specific niche or prospective entrepreneur looking to make a name for yourself, finding the right specialty for you is important for success. But, like anything else, it’s a process. Here’s where to start: 1. Start with YOUR interests.…
Maybe you’re thinking about taking the leap into entrepreneurship, but you’re just not sure if you’re cut out to be a business owner. Maybe you’re not sure the reality of business ownership would add up to the image in your mind. But, trust, if you have the following qualities and you DON’…
YouTube has become a part of the lives of almost every single person on the planet. It’s a tool that should definitely be in your digital marketing toolkit. Being branded “YouTube” famous is one of the quickest ways to be considered a thought leader in your field, and often leads to collaborat…
In the age of social media, everybody wants to be a thought leader. Few actually are. Remember, thought leaders offer new perspectives and ideas to existing areas of thought. But, if you’re genuinely interested in taking steps in that direction, the following tips will help you get there. 1. …