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Planning. Why it’s Critical for Success.

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You’ve tried planning ahead only to be upended due to unexpected circumstances. If you can’t rely on a plan to help you chart a course, why should you do it? Why waste the time?

If you follow the definition of planning as you guide you will see why the process is so critical to any business’ success.

“In organizations, planning can become a management process, concerned with defining goals for a future direction and determining on the missions and resources to achieve those targets. To meet the goals, managers may develop plans such as a business plan or a marketing plan. Planning always has a purpose

To plan is means you have a purpose in mind. Why tactics and strategies to achieve the goals set forth might change, the PLAN, the foundation of what you want to accomplish shouldn’t.

The Pandemic illustrated to many businesses that operating without a plan can be fatal. Businesses that operate by the seat of their pants found themselves in short order naked and unable to pivot resources to the challenges that the changes in marketplace that were happening so fast.

Business planning has many characteristics which include; https://businessjargons.com/planning.html

  • Intellectual and Mental Exercise
  • Managerial Function
  • Goal Focus
  • Based on Continuous Improvement
  • Positive and Persuasive
  • Future Facing
  • Decision Oriented

At ActionCOACH, planning is at the center of everything we teach business owners to do. Whether at 1:1 sessions, group coaching sessions or quarterly PlanningCLUB and GrowthCLUB meetings, business owners are challenged to set down actionable, attainable, realistic, and measurable goals that they can use to chart their progress.

PlanningCLUB is a group coaching program from ActionCOACH. At this full interactive and dynamic workshop coaches and their clients work to develop a comprehensive plan using state-of-the-art cloud base “living” business plan. This includes projections for revenue, costs, profit, cash flow growth, owner’s salaries, linked goals to achieve results, strategy implementation. PlanningCLUB also provides the participating business owner with;

  • Executive Summary
  • Business at a Glance
  • SWOT
  • Analysis (Industry, Customers, Competitors)
  • Marketing Plan
  • Sales Plan
  • Operations Plan
  • Financial Plan
  • Strategy for Improvement and Action Plan
  • Actions to Take
  • Appendix Information (Historical Financial Reports)

GrowthCLUB is a Quarterly workshop which was started to help clients and their management team plan and prepare their 90-day plan. The purpose of the day is to assess where the business has got to on their long-term plan in the last 90 days and what needs to happen in the next 90 days to move the business forwards towards achieving that plan. This is also an ideal workshop for other business owners and employees to attend. It helps to increase  learning and giving them a structure to plan growth in their business and personal lives. 

You would never take a trip without at least knowing where you were going? Planning for a business is much the same. If you have ideas of where you business should be or where you want your business to be, then planning is a must. Remember, tactics and strategies can change. You can deploy resources differently or allocate them in a new ways to meet market conditions, but you should never abandon your plans of being bigger, better and stronger. Only with a road map, a chart, a course can you stay on track and achieve the business goals you want.

Contact us at ActionCOACH.com and get a free coaching session on us. We are so sure that your business will see improved results that we guarantee it.

Learn more at ActionCOACH.com/free-business-coaching.


Carmen Gigar is the Chief Marketing Officer for ActionCOACH Global.